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Published at 3rd of November 2021 09:34:35 AM


Chapter 1552: 1552

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According to Lan Li’s own statement, he has only one work released in the Mainland now, "Speed ​​and Excitement/Emotion 5", and it is still appearing as a supporting role. This also means that Lan Li’s strong influence in the Mainland is all It is based on the theory-

As if Tom Cruise is an international superstar, then according to theory, his films are bound to sell well in the mainland, but in fact, even in North America, Tom’s top box office has not been able to exceed 300 million US dollars; and In the mainland market, his appeal is far less than that of the actors of the Marvel family, as well as Johnny Depp and Leonardo DiCaprio.

Theory is theory, reality is reality, this is still different after all.

From a theoretical level, Lan Li is one of the most influential and most appealing actors today, but whether "gravity" can replicate the miracle of "the edge of tomorrow" and whether it can replicate the popularity of North America? It is unknown. After all, the attributes and preferences of overseas markets are still different after all, and cannot be generalized!

Everyone is looking forward to the success of Lanli in the mainland, but no one can be sure that Lanli will succeed. Otherwise, the public relations company will not do anything on movie posters; otherwise, Warner Bros. will not turn a blind eye. In the final analysis, there is still lack of confidence.

Now, all situations are showing a positive and clear trend, which is undoubtedly a good thing.

First, after "Gravity" was released in North America in early October, it detonated the box office market and continued to create history. Then, Lan Li visited the magic city, which triggered a frenzy of online and offline discussions. The mighty and powerful momentum made the market present. There was a thriving and prosperous scene.

The only question is, what is the conversion rate of such a boom into box office revenue?

On Friday, November 22, "Gravity" officially landed on the mainland market.

The midnight show, which proved the enthusiasm of movie fans, was the first to usher in a full-scale outbreak. There were more than 3,000 screenings across the country, and nearly 350,000 people watched the movie. There was even a phenomenon that some movie theaters temporarily increased the number of shows due to excessive audiences. Countless viewers poured into the theater for the first time, hoping to watch this work first.

Such a grand occasion is not inferior even when compared with North America.

In the end, "Gravity" received a score of 20 million yuan in the midnight show, sturdily breaking the historical record created by "Iron Man 3" during the May Day holiday this year, and set the original record of 1300 in one go. Four hundred and fifty thousand raised to the 20 million level, the entire level of treatment has been completely different.

But this is just the beginning!

Immediately afterwards, "Gravity" kicked off its sturdy footsteps to break the record of mainland film history. This visual effects blockbuster, which is hailed by countless people as "Avatar", showed the momentum of sweeping the army in the mainland market. Regardless of whether he admits it or not, the confusing involvement of James Cameron by mainland PR companies has achieved some results.

The single-day box office for the premiere was 175 million! It broke the "Iron Man 3" single-day premiere box office record of 130 million and a single-day box office record. Of course, it also earned the fastest record of breaking 100 million in film history.

At the box office the next day it was released, 252 million! Without any suspense, it became the first single-day box office in the history of mainland movies to break the 200 million threshold, crushing all records that could be broken.

It was released three days at the box office, 228 million! The box office broke 100 million in a single day for the second day in a row, pushing the record-setting posture to a new climax and eclipsing the "Iron Man 3" released in May this year.

In the three days of the premiere weekend, "Gravity" easily broke the box office record of the mainland premiere weekend held by "Titanic 3D", directly raising the original record of 467 million to 600 million. Fifty-five million is not only a step up, but also two steps, releasing all the energy of the mainland movie market.

Now, the record created by "gravity" is really crazy, too many to count, the highest box office on Friday, Saturday, Sunday, the fastest breakthrough 200 million, 300 million, 400 million, etc., a series of brand new To record all the records, what people need to do is not to continuously count the relevant records broken by the movie, but to start counting "what box office records have not been broken".

Then came the working day, but "Gravity" still maintained a single-day box office record of breaking 100 million yuan in a row. On the sixth day of the show, the cumulative total box office exceeded one billion yuan, and before that, it achieved the fastest result. His work is "Journey to the West: Conquering the Demons". The latter took a full 15 days to create such a good result. Now the "gravity" has simply been shortened by a large amount. Such a record is really shocking.

Not surprisingly, "Gravity" will break "Avatar"'s highest gross box office record of 1.378 billion yuan in the Mainland during the second weekend of its release, setting a new high.

Objectively speaking, it is not surprising that “gravity” can create good results. What is really surprising is that the box office soaring curve shows a destructive posture and aspires to such a high degree. This is indeed far beyond people's expectations; but if If you analyze in depth, you can see the essence through the phenomenon, and you can know that this is the inevitability of accident.

First of all, the mainland movie market has shown an upward curve for four consecutive years, and the total number of screens in the mainland is rapidly approaching 20,000 yuan. It is becoming the second largest movie market after North America. This provides a prerequisite. There have been countless movies in the past. It is highly sought after, but due to the lack of the number of theaters, it is still unable to contribute to the box office after all.

Secondly, from the powerful appeal of Lanly-Hall to a movie-watching experience comparable to "Avatar"; from rave reviews to the North American box office blowout response; from the overwhelming publicity in the early stage to Lanly’s visit to the magic All the stormy seas...all of them have completed a series of important preparations for the outbreak of the movie box office.

Finally, the simple plot and wonderful special effects of "Gravity" itself are undoubtedly very friendly to the audience, creating conditions for the majority of audiences to enter the cinema. From a certain perspective, this is also the most important condition.

As a result, "gravity" took the steps to create history.

Everyone is asking the same question: When will the cumulative total box office of this movie in the Mainland exceed 2 billion?

The answer is, the twenty-seventh day after the release.

After winning the single-day box office championship for 20 consecutive days, the upward trend of "Gravity" gradually slowed down. Finally, 27 days after its release, it finally pushed the cumulative total box office number to more than 2 billion. At this time, there are only three days left until the key for the movie to be released in the mainland expires.

There is a release key for sub-ledger films. Each period is 30 days. After the expiration, you can apply for extension, but most of them will not be approved, because the mainland film market still does not have a mature system like North America, and most films are released. After more than three weeks, the box office has barely increased, and there is no point in extending the key.

In the end, "gravity" failed to extend the key, and the mainland's cumulative box office was fixed at 2.1 billion yuan. According to the current exchange rate, it would be about 300 million US dollars. In the global market, it is second only to North America and the highest overseas. The top spot at the box office.

This is the first work in the Mainland to exceed 2 billion in gross box office. It has no suspense at the total box office of film history. "Avatar" and "Taiyu of People on the Journey" occupy the second and third places respectively!

After "Gravity" landed on the mainland market, it almost swept all the records into the bag, showing a posture of invincible heights. One or more records a day copied the film in the North American market. The miraculous performance of this market has also unearthed the infinite potential of this market, making people full of expectations for the mainland.

The most important thing is that "Gravity", as Lanli's one-man show, has pushed the appeal of the young actor in the mainland to an unparalleled new height, and has been called the "Leonardo- of the new century" by many media. DiCaprio" has set off a wave comparable to that of the "Titanic" back then.

Such news, after crossing the ocean, also caused a wave of waves in North America.

The reporter interviewed Lan Li over the phone, but got a relaxed answer, "Oh, I'm not sure if I should be fortunate or regret it now. Unfortunately, Rooney and I were not able to make love in the movie. Otherwise, the number of female fans should be able to surpass Leo; fortunately, Alfonso focused most of the shots on me, so I took away the elegance of the entire crew."

Not surprised, talked and laughed, and came at his fingertips. After the report spread, Lan Li’s answer triggered another wave of discussions, which further supplemented the movie’s endurance ~www.novelhall.com~ even Leonardo has become. The interviewee laughed generously, "To be honest, I don’t know exactly what it looked like back then, so I can’t describe the specific scene now. But... I think Lan Li is a very attractive guy. , I personally admire him very much, but I think I should still be slightly better."

Because "gravity" is continuously creating history, the negative news of doubts and complaints has gradually calmed down. From North America to overseas, there is a scene of singing and dancing, and Warner Bros. is overjoyed up and down. Not only Because of the box office of this movie, and because Renly’s next work is still Warner Bros., the collaboration that Barry Meyer tried to complete at the beginning, after going round and round, was finally completed in the hands of Kevin Tsujihara. .

This is a good thing.

With the release of box office numbers in overseas markets, the pace of "gravity" creating history has become more and more unstoppable, while Universal Pictures and Legendary Pictures have become more and more gloomy. Now the entire North America is looking forward to this movie. What height can China's global box office reach? Can it continue to create history?

Could it be that the second "Avatar" is really about to appear?




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