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Published at 3rd of November 2021 09:18:24 AM


Chapter 2010: 2010

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Seven months ago, "Gravity" set a series of records in the China market, and it became the first work in history to obtain a box office of 300 million US dollars in a single market in non-North America; seven months later, "transformed" "King Kong 4" became the second work to create such a magnificent feat. In fact, because of the exchange rate, the box office of "Transformers 4" in Chinese yuan is lower than "Gravity", but the dollar box office is higher than the latter.

Similarly, "Interstellar" has also achieved outstanding results in the China market. Whether it is an incredible counterattack at the box office curve, or facing a strong competitor, it still relies on the continuous strong posture of word-of-mouth, all of which are eye-catching. , Has attracted countless attention.

It is true that there are many reasons for the great success of "Interstellar Crossing" in the China market: social network frenzy, Nolan effect, continuous word of mouth, etc., but the most important thing is undoubtedly Lanli. From the first moment of arriving in the magic city, this city And this piece of land is fully demonstrating the influence and appeal of Lan Li-not to mention the conversion rate of these forces and box office numbers, but it is certain that Lan Li's popularity is unmatched.

Following "Gravity", "Interstellar Traversing" once again swept the ultra-high box office in the China market, ranking first and third in the China market's film history box office records respectively. This glory is really eye-catching, and its outstanding performance has continuously created overseas The box office performance of a single area of ​​the market has reached a new high, and it has truly left the name "Len Li-Hall" in the annals. Crossing race and gender, beyond age and class, Lan Li is rewriting the definition of the term "superstar" , And the last person with such treatment was a director: James Cameron!

With the "Titanic" and "Avatar", James Cameron has left his own rich and colorful strokes in the history of film; similarly, with "gravity" and "interstellar crossing", Lan Li He is also building his own starlight kingdom-and after that, there will be "Jurassic World" and "Rogue One" worth looking forward to. This also means that Lan Li is writing an unparalleled piece of history.

Following the North American market, Lanli has also established its own unique and powerful influence in the China market. The name "Lanli-Hall" also truly has a place. It is not a movie or a role, that is, Lanli himself, Don Ji The Xodes have a place in this land.

This is a rare and important breakthrough! Looking at the history of the introduction of foreign-language films in the China Film Market, although Leonardo DiCaprio, Tom Cruise, Johnny Depp and other superstars all have super high popularity here, they really have a "box office call". "Power" is only Nicholas Cage alone, and even Nicholas Cage, his influence is far from the top.

Part of the reason is cultural differences. Just as it is difficult for movies in other languages ​​to achieve excellent results in the North American market, and actors in other languages ​​cannot build box office appeal in the North American market, it is also necessary when movies or actors in other languages ​​come to the Chinese market. Facing the same problem, the same situation exists objectively in the Japanese and Korean markets-the difference in popularity caused by cultural differences is inevitable.

Simply put, local audiences are still more inclined to choose local actors. Innate cultural closeness and familiarity brought by daily life are one of the most important components of box office appeal.

In addition, part of the reason is that as an artistic means and cultural composition, the position and positioning of "movie" in the China market is slightly different. To some extent, it still affects the advancement of the film industry, which also makes The market law is relatively unstable and there are many uncertain factors.

Now, the appearance of Lan Li has changed this situation. Although only two works have a huge box office explosion, they are not even as stable and reliable as the "Transformers" series, but this is the first time that the audience is willing to do something for a certain An actor walked into the cinema, and the box office numbers easily set a new high, it is really rare!

Of course, this is just the beginning. No one can be sure whether Lanly’s next work can continue the miracle. In this rapidly developing emerging film market, there are still too many things to explore and study, and continue to experiment. Find the right way of development from mistakes and changes. However, at least now has a beginning, and "Renley-Hall" has become this beginning, which can be regarded as a milestone in a certain sense.

At the beginning, "Gravity" made history in the China market, and the reporter interviewed Lan Li for the first time; but this time, after "Interstellar Crossing" achieved excellent results, the reporter interviewed Lan Li for the first time, but concerned The perspective has changed a little, instead of asking about the good results at the box office, but asking about the close connection between Lan Li and China:

Obviously, the influence of "Tengwang Pavilion Preface" is still continuous.

In response, Lan Li responded with a chuckle, "The first thing that must be stated is that I am not a language fanatic, but I do master several languages. In addition to Chinese, I can also use German and French. It may be a little difficult to recite poetry in Latin and Spanish. I’m working hard. I learned that many people take poetry recitation so seriously that it has caused unimaginable repercussions. I can understand it, but I ’S view is slightly different."

"Of course, like other art forms, poetry is not just a permutation and combination of language, but also the history, culture, thoughts, etc. presented behind the language, which can become a study of the heritage and habits of a nation. This is undoubtedly The best way to understand a culture in depth. This is my real purpose for studying language and art, not to learn language, but to expand my way of seeing the world."

"I received a special gift at Magic City. The Polish version of Milan-Kundera's "joke" is the same as poetry. I always try to understand the culture and history from an artistic point of view, so , I don’t think that is a special thing. But I also admit that Chinese culture has a long history and always carries a trace of mystery to the Western world. In the process of research and exploration, it is really really fascinating."

"It is my honor to be able to resonate and bond with the Chinese audience; it is even more honored to be able to get a good box office for the movie."

Lanli is Lanli. The shock brought by the surname "Hall" has gradually settled down. Few people will specifically mention the family background of Lanli's hereditary aristocracy. In the information ocean of the Internet age, all the excitement and noise are It has become a thing of the past; but from time to time, Lan Li is always able to show his deep heritage, allowing the general public to feel the shocking continuous surge that cannot be dissipated for a long time.

Naturally, the reporter once again raised the topic of film cooperation——

After Christian Bale starred in the "Jinling Thirteen Hairpins", it also created the history of Chinese films. This is the first time in history that an Oscar winner has participated in a Chinese film, which really opened up the Chinese film market. It is also possible for Hollywood's top superstars to appear in Chinese-language movies.

So, what about Renly?

Prior to the "Gravity" propaganda period, Lan Li used Chinese as an excuse to reject the possibility, but after this period of publicity, things changed subtlely and the same problem was thrown out again. Then, Lan Li What about the answer?

"No, I don't think this is a good idea. However, I will ask Ann to see if he has any plans for a Chinese film in the near future. Let's discuss the script and the characters and see what happens."

The language was gentle but the attitude was firm, and there was not much room for maneuver. Obviously, Lan Li was not interested at all when he was on the same stage with the traffic niches; however, Lan Li mentioned Li/An again, showing his attitude, the director and The script is the most important thing. Although this disappointed the reporter, the emotions still couldn't help but become excited-at least, Lan Li did not cut off all possibilities.

Brainstorm, EGOT winner Lan Li starred in a Chinese-language movie, the scene is really amazing. After the media reports, the Huaxia Market was again a hustle and bustle, and the heated discussions couldn't stop at all.

The line of sight returned to "Interstellar". In the North American market, the box office of the premiere weekend was quite satisfactory, but relying on a strong word of mouth, it continued to show amazing stamina, and finally captured 400 million US dollars in North America again; in the China market, the premiere was the first. Zhou has never been able to explode the expected value, but in the subsequent strong counterattack, it still swept 1.8 billion yuan in just four weeks of release time, which is even better than North America in terms of short-range explosive power.

Outside of North America and China, the market performance of "Interstellar Crossing" is also very gratifying.

For overseas markets ~www.novelhall.com~ Nolan has become synonymous with quality. Regardless of box office performance, word-of-mouth is always strong. Most importantly, Nolan has given commercial films more characteristics, that freshness and uniqueness. Feelings, always bring surprises-this is undoubtedly very precious at a time when original scripts are becoming more and more scarce. This also makes the bottom line of the box office of "Nolan Produce" always guaranteed, including Warner Bros. and Legendary Movies. This is the most important thing in karma and so on.

Similarly, for overseas markets, Lanly has become synonymous with starlight. It seems that as long as you see this name in the list of actors, it is enough to become a reason to enter the movie theater. Lanly’s works may be literary or commercial, and it is certain that The role and performance are guaranteed. So far, Lan Li's works have always been able to hit the preferences and aspirations of specific art lovers. There is even a blind fanaticism and admiration, and his appeal is unparalleled.

Now that Nolan meets Renly, regardless of quality, there must be a group of movie lovers who will walk into the cinema to express their support for the first time, which also ensures the lower limit of the overseas market; coupled with publicity, coupled with word of mouth , Which also makes the movie box office has a strong potential.

In a sense, the overseas market is even more worth looking forward to than the North American market!

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