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Published at 3rd of November 2021 10:03:05 AM


Chapter 728: 728

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Breaking the record, once again, Renly Hall broke the record again. The "anti-cancer me" broke the box office record of the film history weekend in the first week of December set by the "last samurai" in 2003, with a total of three thousand and one. The million-dollar box office performance easily increased the original record by about 30%, and became the first weekend box office in film history to exceed 30 million in this period!

Even in the box office record of film history throughout December, the premiere of "Anti-Cancer Me" can also be among the top 20, temporarily ranking 19th!

From word-of-mouth to box office, from film critics to audiences, Lan Li once again delivered a perfect answer sheet, only in 2011, this is already the third time! Amazing, in addition to amazing, still amazing!

If the "love is crazy" two months ago, the commercial box office has achieved excellent results, it is still "a flash of inspiration", the factors of the right time, the place and the people are brought together, and finally the box office miracle of this romance drama has been achieved. ; So this time the "anti-cancer me" can be said to have defeated all market laws and made the most incredible achievement in the North American box office market in eight years.

The two works have in common: Lan Li.

After "Speed ​​and Excitement/Love 5", this new-generation actor, who turned out to be born with acting skills, initially showed box office appeal and consolidated his audience base step by step. For a specific group, " The name "Len Li-Hall" has irresistible appeal, such as literary youth, such as senior movie fans, such as female audiences.

Not only that, "Crazy Love" and "Anti-Cancer Me" have one thing in common, plus "Buried alive". The three works are all made at low cost and the most expensive "Anti-Cancer Me" It is only 8 million. The cheapest "Love Crazy" is only 250,000. The latter has achieved a box office of 125 million in North America, and the revenue ratio is simply horrible.

This is essential for any production company! Even independent films, even works of art, still make a lot of money at the box office. This is not only a kind of ability, it is not just a kind of box office appeal, but also a kind of magic, a kind of " The magic of the undefeated myth.

Perhaps, it’s too early to say "the myth of invincibility". After all, it’s just four movies. But think about it. At the beginning, Tom Cruise's five consecutive works exceeded 100 million in North America, and he established his box office star in one fell swoop. Now that Lan Li has achieved profitability in four consecutive works, such a feat is enough to make people impressive, not to mention that only one of these four works is a commercial film.

Involuntarily, people think of the "Edge of Tomorrow" that is being produced.

Rejecting "Speed ​​and Excitement/Emotion 6" and the potential Luke Hobbes biography film, choosing "Edge of Tomorrow", is this really a stupid choice? Will "Edge of Tomorrow" really usher in a disastrous defeat? Is Lan Li's choice really blind and impulsive? Sure, this is not the loss of Universal Pictures—or, to be more precise, is the loss of Universal Pictures just that?

From the association of "anti-cancer me" to "the edge of tomorrow", it can be seen that people in the industry are paying more and more attention to the choice of Lanli. This can be expressed in another language, the status of the industry, the power within the circle, and the influence of the industry. For the first time, Lan Li had such qualifications.

In recent days, many, many things have happened around Lanli, which is dazzling, one after another, it is almost breathless. But now it seems that this is a good thing.

In the North American weekend box office rankings in the first week of December, the "anti-cancer me" was crowned champion without any suspense with the posture of setting a historical record!

Except for the "anti-cancer me", other film works are as expected, and their performance is terrible. In the third week of the release of "The Twilight Saga: Breaking Dawn (Part 1, the box office plummeted again by 60%. The blood collapse continued for two consecutive weeks, and only $16 million in three days over the weekend, ranking runner-up. The cumulative box office in the three weeks is 246 million, and the box office data for the premiere weekend alone accounted for 56%. The characteristics of the fan movie are clear at a glance.

The "Muppet Movie" that was released the following week was still in a mess, and the box office at the premiere was not satisfactory. The next week’s drop was as high as 60%, and it only won 11 million at the weekend box office. Third place. This media review has received 75 points of outstanding performance, but the box office performance is really unsatisfactory. Fortunately, the production cost is only 45 million, and the cumulative box office has reached 56 million in two weeks. , There is hope to achieve profitability.

Martin Scorsese's work "Hugo" has been enthusiastically sought after by film critics. After receiving the Oscar statuette with the help of "The Infinite Walker", the old man shed his burdens and returned to the basics. Instead, the work once again showed innocence and spirituality. It is a pity that the box office market did not buy it. The box office this week was only 7.5 million, and the accumulated data for two weeks was only 25 million. This week it ranked third.

As expected, the awards season works have not yet exerted strength, and the performance of commercial works is weak. The two well-received works of "The Muppet Movie" and "Hugo" have both encountered Waterloo, but only There is a "breaking dawn" with a strong box office performance and a fan movie with innate deficiencies. All of this has created good conditions for the "anti-cancer me" to achieve excellent results.

However, let’s take a step back and think about it. If there was no media containment at the beginning of the year, if Renly didn’t miss the Oscars for the "anti-cancer me", if there were no accidents at the premiere, if there were no malicious hype from the news media, if there were no " "Don Quixote" in the six Grammy nominations, if there is no "Crazy Love" the North American box office is approaching the 100 million threshold... Then, "anti-cancer me" can still achieve good results? Even the "Hugo" scored by the media with a score of 83 has no market rules that can be broken. Can the "anti-cancer me" be crushed?

I'm afraid no one can guess. Because these subjective conditions and objective circumstances exist, the "anti-cancer me" ushered in a box office explosion.

The box office endurance of "anti-cancer me" is still unknown for the time being. It is not easy to replicate the miracle curve of "crazy love", although the average box office in North America has now risen to 200 million. , But for these small-cost productions, 100 million in North America is still an unattainable indicator.

But what is certain is that 2011 is the year of Lanli. Following the affirmation of the "Pacific War" and "Buried Alive" last year, this year's "Speed ​​and Excitement/Emotion 5", "Crazy Love", and "Anti-Cancer Me" have all won the North American weekend box office championships, especially considering that The artistic attributes of the two are even more rare.

In terms of commercial value, Landly has shown great potential and is waiting to be developed and tapped. This makes people more and more looking forward to the box office results of "Edge of Tomorrow". This will be the first super commercial blockbuster starring at Landly, the so-called It will be clear whether "box office appeal" is a bunch of bubbles or real stuff.

Not only that, but the prospects of the two works "Crazy Love" and "Anti-Cancer Me" during the awards season are also highly anticipated. As Roger Ebert said before, these two sketches can make the blue gift continuous Do you have a place in the awards season in the second year?

However, film is not just an area where Renli has performed well. It is always easy to forget that Lanly has also received a lot of recognition in music, and has shown a talent that is not inferior to acting! However, people are gradually getting used to this matter, and perhaps one day in the future, this will become another killer of Lan Li.

This week, the "anti-cancer me" won the weekend box office championship strongly, winning almost twice as much as the runner-up. This performance is jaw-dropping; on the other hand, the album sales of "Don Quixote" also ushered in a blowout. Indie music lovers in North America ushered in a carnival feast!

First came the commendation nominated by Grammys. Among the nominated front-runners, "Don Quixote" is undoubtedly the most topical, and at the same time it is the least popular and recognized, far surpassing the Blessed Sons and Blessed Sons. The Bon-Iver band grabbed everyone's attention, so, driven by curiosity, sales ushered in an explosion.

Then, the "anti-cancer me" did my part to occupy the hot topic list. UU reading www.uukanshu.com even entered the public eye with the keywords of "Don Quixote" and followed by the keywords of Lan Li, even if it was only one. One out of a hundred people became interested, which was a huge exposure for "Don Quixote."

Naturally, "Don Quixote" has become the most watched and most discussed album on the music market this week. The ending song of "Crazy Love" "Confirmed" is highly sought after, and people can't help but Questions are raised, so is there any track from the album "Don Quixote" in "The Anti-Cancer Me"?

Twelve thousand seven thousand!

"Don Quixote" has taken 127,000 copies in this week! You know, this album has been released for a full twelve weeks, and the cumulative sales volume is only 112,000; now, in a mere week, the album sales have reached 127,000, far exceeding the previous twelve. The cumulative number of weeks has more than doubled the total sales!

From this perspective, we can see why publicity is so important, why film production companies and record production companies place so much emphasis on publicity and distribution, why the age when wine is not afraid of deep alleys is gone... and why Grammys and Oscars are so important.

For the same album, before and after the promotion, before and after the nomination, the waves created are so different!

This is only a nomination, if it is a prize, the double effect will be even more obvious. Each year's awards season, in the final analysis, is not so much a battle of reputation as a battle of interests.

With a single weekly sales volume of 100,000, "Don Quixote" soared to the top spot without any suspense on the billboard album charts in the second week of December! Strong aspiration!

Champion, second champion: one for film and one for music. With such momentum, who can match?




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