Chapter 978: 978
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In the second week of June 2012, this was the most lively period of the summer vacation. none of them.
Three full works, each with an investment cost of more than 100 million U.S. dollars, have chosen to be released this week. Even for the summer archives with many works and popular schedules, this is really too crowded and almost breathless.
In contrast, there was only one "Snow White and the Hunter" one week in the previous week; in the following week, there were two works with an investment of about 75 million yuan, namely "The Rock and Roll Age" and "Dad's Good Son". This week is simply The series of car accidents were crowded in a hustle and bustle, making people unbearable to look directly at them.
It can only be said that under the wrong circumstances, as the summer file of the military strategist, everything is possible.
"Madagascar 3" jointly created by Paramount and DreamWorks, cost 145 million U.S. dollars. The first two parts of the series achieved 190 million and 180 million box office records respectively, worldwide box office The performance is even more eye-catching. This year's third sequel is highly anticipated.
"Prometheus" produced and distributed by Fox in the 20th century cost 130 million U.S. dollars. Directed by Ridley Scott, after twenty years, it once again presents the prequel of the classic movie "Alien", which gathers Michael Fassbender, Charlize Theron and Noomi Lapace ( Noomi-Rapace) Three actors-Noomi is the heroine of the Swedish version of "The Girl with the Dragon Tattoo".
The "Edge of Tomorrow" created by Warner Bros. has an investment cost of 130 million yuan. As for the cast lineup, there is no need to say anything.
All three works have their own advantages and disadvantages, and they are competitive, but they are also full of uncertainty.
For example, "Madagascar 3", the sequel movie, Family Fun, these are the main box office in the summer, but the first two series in the North American box office failed to exceed 200 million, the overseas box office performance has exploded in North America, so the first The explosiveness of the three in the local box office still needs a question mark.
Another example is "Prometheus", as the prequel to "Alien", the classic is undoubtedly, the announcement of the trailer has already made countless fans climax. However, that was already more than 20 years ago. "Alien" and "Alien 2" are undoubtedly the peaks, but the third and fourth installments afterwards both encountered Waterloo.
Therefore, a suitable schedule is very important for all three works.
"Prometheus" was the first to set the file. The 20th Century Fox's combat effectiveness in this summer file was weak. Only three works were released in total. Among them, "Prometheus" was the top priority, and the July issue "Ice Age 4" released in three weeks. Therefore, they set the schedule early, and then launched an overwhelming intensive publicity.
The next file is "Madagascar 3". They must avoid the "Brave Tales" in the third week of June and "Ice Age 4" in the third week of July. The three cartoons will be the main battles in this summer file; At the same time, they must avoid the "Avengers" and "The Amazing Spider-Man", they must also avoid Johnny Depp, Will Smith and Tom Cruise, plus they must avoid cannibalism. ,then……
DreamWorks lost its domineering and aggressiveness, it can almost be said to be a crack in the middle of survival. So they chose the second week of June. Although they collide head-on with "Prometheus", the audience positioning of the two is completely different. They have limited influence on each other and collide head-on. It is worth trying-at least, the three leading actors are all artistic actors who have not proven box office appeal.
The last one to join the battle was "Edge of Tomorrow", but Warner Bros. was also in a bitter heart.
This summer, Warner Bros. has released a total of six works, including "The Dark Knight Rise", "Rock Age", "Dark Shadow", "Edge of Tomorrow", "Magic Mike", "Political Melee", and two other low-cost horror movies. They are all scheduled for the end of August, so I won’t show them for the time being.
Among them, "The Rise of the Dark Knight" is the biggest crocodile in the entire summer file, and it is even considered to be a work that can compete with the "Avengers"; "Rock and Roll Age" starring Tom, and "Dark Shadow" starring Johnny. "Thanks to the protagonist's status in the industry, the two works are also the main force that cannot be beaten, and the release schedule was determined early.
One in May, one in June, and one in July. As for August, at the end of the summer vacation, the market potential was exhausted, and most film companies chose to give up.
In the second week of May, "Dark Shadow"; in the third week of May, "Super Battleship"; in the fourth week of May, "Men in Black 3". Opponents are stronger than the other-so is the strength on paper.
The first week of June, "Snow White and the Hunter"; the second week of June, "Prometheus" and "Madagascar 3"; the third week of June, "The Rock Age" and "Daddy's Good Son"; six In the fourth week of June, "Brave" and "Vampire Hunter Lincoln"; in the fifth week of June, "Teddy Bear" and "Magic Mike".
In the first week of July, "The Amazing Spider-Man"; in the second week of July, "Ice Age 4"; in the third week of July, "The Dark Knight Rises".
Looking at the entire schedule, the best choice for Warner Bros. should be the third, fourth, and fifth week of June, or the second week of July.
In the second week of July, the next week is about to collide with their annual drama. Warner Bros. doesn’t want to lose both sides and give up first; in the fifth week of June, the strong cast of "Magic Mike", directors, producers and actors are all It was the subject of long-term cooperation, and then gave up; in the fourth week of June, because there were Warner Bros. own works before and after, they were forced to give up.
In the end, Warner Bros. actually considered it this way. Either put the "Rock and Roll Age" in the first week of June, and then put the "Edge of Tomorrow" in the third week, but Tom Cruise strongly rejected such a proposal. ——"Dad's Good Son" is a comedy starring Adam Sandler, obviously better bully than "Snow White and the Hunter".
Either the "Edge of Tomorrow" is scheduled for the first week of June.
But... Universal Pictures filed a protest. After the two parties had a game and negotiation, Warner Bros. chose to withdraw the file-not because Universal Pictures was too tough, but because Warner Bros didn't want to mention the "borrowing" of Lan Li and Chris again. "Door", such an overnight cold meal, is not good for publicity; in addition, it is also considered to avoid the aftermath of "Men in Black 3".
Thus, "DaDa", the super schedule for the second week of June was formed.
In comparison, "Prometheus" and "Madagascar 3" are not works with strong impact and angularity; at the same time, the market audiences of the three works have a slight deviation-"Prometheus" and " "Edge of Tomorrow" are all sci-fi works, but the main audience of the former is fans of the "Alien" series, with a relatively older age positioning, while the latter is obviously younger.
This is not the best choice, but it is an optimal choice in desperation.
During the filing, Twentieth Century Fox and Paramount did not protest or negotiate, nor did they change the schedule. In other words, the three companies themselves accepted the opponent's choice after internal discussions; they also reached a consensus with each other. Compared with other opponents, the current opponents are all acceptable. Even if it is crowded, his chances of winning are still not small.
After all the films were finalized, the second week of June became a super schedule. Three commercial blockbusters with a cost of more than 100 million yuan and medium investment were released at the same time. It is not yet known who will die.
For Lan Li, the test is particularly strong.
This is the first commercial work that he has singled out the leading role. After winning the Oscar, the title of "the youngest movie king in history" has brought endless pressure, especially after the noise and silence of the "hype door", once the work If it fails, the reporters are bound to become the best interpreters of "Gentlemen's revenge is not too late for ten years".
Now, "Edge of Tomorrow" needs to face more tests. The box office loss of "Snow White and the Hunter" is in front, and it also spawned questions and discussions about the box office appeal of Gen Y actors; this week we need to face a head-on confrontation between two powerful competitors to compete for media resources and market share; next week And Tom Cruise and Adam **** are eager to try.
There is a wolf in the front, a tiger in the back, and a black bear on the side.
This is the dilemma that Lan Li faces.
Unintentionally, Lanli became the target of everyone's siege. This is not a situation created by Warner Bros., and other film companies never expected it; but the fact is that the hot Lanli always stands on the cusp of the storm, and it is even more popular now Even the performances in the West End of London have created a wave of news frenzy. Those jealous and cold arrows who try to pour cold water are everywhere.
With the pressure of undefeated works and the test of the Y-generation actor ~www.novelhall.com~ the burden of investing 130 million yuan, success or failure depends on this. If it fails, this will not affect the reputation of Lanly in the field of independent films. The young actor with outstanding acting skills still keeps filming appointments, but the pace of commercial films and the advancement of the power pyramid in the industry will inevitably need to be slowed down.
But did it succeed?
If it succeeds, it means stepping onto the altar. The problem is that there are many kinds of success. 200 million in North America is a success, and 500 million in North America is also a success. Like the "Avengers", 200 million at the premiere weekend is an incredible success. The 22-year-old Lan Li, where is his footsteps going, is undoubtedly the hottest topic in the super schedule.
June 8th, which is Friday, all three films will premiere on Friday; but in order to avoid the publicity period of each other, the premiere ceremonies of the three films have been staggered.
"Prometheus" was the first to debut. They chose June 5th. On Tuesday, they held a grand and grand premiere at the Chinese Theater. Then, on Wednesday, June 6th, "Edge of Tomorrow" and "Madagascar 3" were held at the same time. Debut-
The former occupied the venue of the Chinese Theater and had a grand premiere; the latter held its premiere at the former Kodak Theater, which was renamed the Dolby Theater next door.
It is also located on Hollywood Boulevard and on the north side of the street. The two theaters are only less than 30 meters apart; today, they are clearly divided into two parts, and the center is separated by a dazzling backdrop. The side entrance is "Madagascar 3", and the west entrance is "Edge of Tomorrow".
This may be the most absurd and hilarious premiere ceremony in Hollywood in ten years, but Warner Bros. and Paramount have also been serious and sparing no effort to promote it.
At this time, people are fortunate and grieving. Why is "Prometheus" absent?
Please report us if you find any errors so we can fix it asap!
In the second week of June 2012, this was the most lively period of the summer vacation. none of them.
Three full works, each with an investment cost of more than 100 million U.S. dollars, have chosen to be released this week. Even for the summer archives with many works and popular schedules, this is really too crowded and almost breathless.
In contrast, there was only one "Snow White and the Hunter" one week in the previous week; in the following week, there were two works with an investment of about 75 million yuan, namely "The Rock and Roll Age" and "Dad's Good Son". This week is simply The series of car accidents were crowded in a hustle and bustle, making people unbearable to look directly at them.
It can only be said that under the wrong circumstances, as the summer file of the military strategist, everything is possible.
"Madagascar 3" jointly created by Paramount and DreamWorks, cost 145 million U.S. dollars. The first two parts of the series achieved 190 million and 180 million box office records respectively, worldwide box office The performance is even more eye-catching. This year's third sequel is highly anticipated.
"Prometheus" produced and distributed by Fox in the 20th century cost 130 million U.S. dollars. Directed by Ridley Scott, after twenty years, it once again presents the prequel of the classic movie "Alien", which gathers Michael Fassbender, Charlize Theron and Noomi Lapace ( Noomi-Rapace) Three actors-Noomi is the heroine of the Swedish version of "The Girl with the Dragon Tattoo".
The "Edge of Tomorrow" created by Warner Bros. has an investment cost of 130 million yuan. As for the cast lineup, there is no need to say anything.
All three works have their own advantages and disadvantages, and they are competitive, but they are also full of uncertainty.
For example, "Madagascar 3", the sequel movie, Family Fun, these are the main box office in the summer, but the first two series in the North American box office failed to exceed 200 million, the overseas box office performance has exploded in North America, so the first The explosiveness of the three in the local box office still needs a question mark.
Another example is "Prometheus", as the prequel to "Alien", the classic is undoubtedly, the announcement of the trailer has already made countless fans climax. However, that was already more than 20 years ago. "Alien" and "Alien 2" are undoubtedly the peaks, but the third and fourth installments afterwards both encountered Waterloo.
Therefore, a suitable schedule is very important for all three works.
"Prometheus" was the first to set the file. The 20th Century Fox's combat effectiveness in this summer file was weak. Only three works were released in total. Among them, "Prometheus" was the top priority, and the July issue "Ice Age 4" released in three weeks. Therefore, they set the schedule early, and then launched an overwhelming intensive publicity.
The next file is "Madagascar 3". They must avoid the "Brave Tales" in the third week of June and "Ice Age 4" in the third week of July. The three cartoons will be the main battles in this summer file; At the same time, they must avoid the "Avengers" and "The Amazing Spider-Man", they must also avoid Johnny Depp, Will Smith and Tom Cruise, plus they must avoid cannibalism. ,then……
DreamWorks lost its domineering and aggressiveness, it can almost be said to be a crack in the middle of survival. So they chose the second week of June. Although they collide head-on with "Prometheus", the audience positioning of the two is completely different. They have limited influence on each other and collide head-on. It is worth trying-at least, the three leading actors are all artistic actors who have not proven box office appeal.
The last one to join the battle was "Edge of Tomorrow", but Warner Bros. was also in a bitter heart.
This summer, Warner Bros. has released a total of six works, including "The Dark Knight Rise", "Rock Age", "Dark Shadow", "Edge of Tomorrow", "Magic Mike", "Political Melee", and two other low-cost horror movies. They are all scheduled for the end of August, so I won’t show them for the time being.
Among them, "The Rise of the Dark Knight" is the biggest crocodile in the entire summer file, and it is even considered to be a work that can compete with the "Avengers"; "Rock and Roll Age" starring Tom, and "Dark Shadow" starring Johnny. "Thanks to the protagonist's status in the industry, the two works are also the main force that cannot be beaten, and the release schedule was determined early.
One in May, one in June, and one in July. As for August, at the end of the summer vacation, the market potential was exhausted, and most film companies chose to give up.
In the second week of May, "Dark Shadow"; in the third week of May, "Super Battleship"; in the fourth week of May, "Men in Black 3". Opponents are stronger than the other-so is the strength on paper.
The first week of June, "Snow White and the Hunter"; the second week of June, "Prometheus" and "Madagascar 3"; the third week of June, "The Rock Age" and "Daddy's Good Son"; six In the fourth week of June, "Brave" and "Vampire Hunter Lincoln"; in the fifth week of June, "Teddy Bear" and "Magic Mike".
In the first week of July, "The Amazing Spider-Man"; in the second week of July, "Ice Age 4"; in the third week of July, "The Dark Knight Rises".
Looking at the entire schedule, the best choice for Warner Bros. should be the third, fourth, and fifth week of June, or the second week of July.
In the second week of July, the next week is about to collide with their annual drama. Warner Bros. doesn’t want to lose both sides and give up first; in the fifth week of June, the strong cast of "Magic Mike", directors, producers and actors are all It was the subject of long-term cooperation, and then gave up; in the fourth week of June, because there were Warner Bros. own works before and after, they were forced to give up.
In the end, Warner Bros. actually considered it this way. Either put the "Rock and Roll Age" in the first week of June, and then put the "Edge of Tomorrow" in the third week, but Tom Cruise strongly rejected such a proposal. ——"Dad's Good Son" is a comedy starring Adam Sandler, obviously better bully than "Snow White and the Hunter".
Either the "Edge of Tomorrow" is scheduled for the first week of June.
But... Universal Pictures filed a protest. After the two parties had a game and negotiation, Warner Bros. chose to withdraw the file-not because Universal Pictures was too tough, but because Warner Bros didn't want to mention the "borrowing" of Lan Li and Chris again. "Door", such an overnight cold meal, is not good for publicity; in addition, it is also considered to avoid the aftermath of "Men in Black 3".
Thus, "DaDa", the super schedule for the second week of June was formed.
In comparison, "Prometheus" and "Madagascar 3" are not works with strong impact and angularity; at the same time, the market audiences of the three works have a slight deviation-"Prometheus" and " "Edge of Tomorrow" are all sci-fi works, but the main audience of the former is fans of the "Alien" series, with a relatively older age positioning, while the latter is obviously younger.
This is not the best choice, but it is an optimal choice in desperation.
During the filing, Twentieth Century Fox and Paramount did not protest or negotiate, nor did they change the schedule. In other words, the three companies themselves accepted the opponent's choice after internal discussions; they also reached a consensus with each other. Compared with other opponents, the current opponents are all acceptable. Even if it is crowded, his chances of winning are still not small.
After all the films were finalized, the second week of June became a super schedule. Three commercial blockbusters with a cost of more than 100 million yuan and medium investment were released at the same time. It is not yet known who will die.
For Lan Li, the test is particularly strong.
This is the first commercial work that he has singled out the leading role. After winning the Oscar, the title of "the youngest movie king in history" has brought endless pressure, especially after the noise and silence of the "hype door", once the work If it fails, the reporters are bound to become the best interpreters of "Gentlemen's revenge is not too late for ten years".
Now, "Edge of Tomorrow" needs to face more tests. The box office loss of "Snow White and the Hunter" is in front, and it also spawned questions and discussions about the box office appeal of Gen Y actors; this week we need to face a head-on confrontation between two powerful competitors to compete for media resources and market share; next week And Tom Cruise and Adam **** are eager to try.
There is a wolf in the front, a tiger in the back, and a black bear on the side.
This is the dilemma that Lan Li faces.
Unintentionally, Lanli became the target of everyone's siege. This is not a situation created by Warner Bros., and other film companies never expected it; but the fact is that the hot Lanli always stands on the cusp of the storm, and it is even more popular now Even the performances in the West End of London have created a wave of news frenzy. Those jealous and cold arrows who try to pour cold water are everywhere.
With the pressure of undefeated works and the test of the Y-generation actor ~www.novelhall.com~ the burden of investing 130 million yuan, success or failure depends on this. If it fails, this will not affect the reputation of Lanly in the field of independent films. The young actor with outstanding acting skills still keeps filming appointments, but the pace of commercial films and the advancement of the power pyramid in the industry will inevitably need to be slowed down.
But did it succeed?
If it succeeds, it means stepping onto the altar. The problem is that there are many kinds of success. 200 million in North America is a success, and 500 million in North America is also a success. Like the "Avengers", 200 million at the premiere weekend is an incredible success. The 22-year-old Lan Li, where is his footsteps going, is undoubtedly the hottest topic in the super schedule.
June 8th, which is Friday, all three films will premiere on Friday; but in order to avoid the publicity period of each other, the premiere ceremonies of the three films have been staggered.
"Prometheus" was the first to debut. They chose June 5th. On Tuesday, they held a grand and grand premiere at the Chinese Theater. Then, on Wednesday, June 6th, "Edge of Tomorrow" and "Madagascar 3" were held at the same time. Debut-
The former occupied the venue of the Chinese Theater and had a grand premiere; the latter held its premiere at the former Kodak Theater, which was renamed the Dolby Theater next door.
It is also located on Hollywood Boulevard and on the north side of the street. The two theaters are only less than 30 meters apart; today, they are clearly divided into two parts, and the center is separated by a dazzling backdrop. The side entrance is "Madagascar 3", and the west entrance is "Edge of Tomorrow".
This may be the most absurd and hilarious premiere ceremony in Hollywood in ten years, but Warner Bros. and Paramount have also been serious and sparing no effort to promote it.
At this time, people are fortunate and grieving. Why is "Prometheus" absent?
In the second week of June 2012, this was the most lively period of the summer vacation. none of them.Three full works, each with an investment cost of more than 100 million U.S. dollars, have chosen to be released this week. Even for the summer archives with many works and popular schedules, this is really too crowded and almost breathless.In contrast, there was only one "Snow White and the Hunter" one week in the previous week; in the following week, there were two works with an investment of about 75 million yuan, namely "The Rock and Roll Age" and "Dad's Good Son". This week is simply The series of car accidents were crowded in a hustle and bustle, making people unbearable to look directly at them.It can only be said that under the wrong circumstances, as the summer file of the military strategist, everything is possible."Madagascar 3" jointly created by Paramount and DreamWorks, cost 145 million U.S. dollars. The first two parts of the series achieved 190 million and 180 million box office records respectively, worldwide box office The performance is even more eye-catching. This year's third sequel is highly anticipated."Prometheus" produced and distributed by Fox in the 20th century cost 130 million U.S. dollars. Directed by Ridley Scott, after twenty years, it once again presents the prequel of the classic movie "Alien", which gathers Michael Fassbender, Charlize Theron and Noomi Lapace Noomi-Rapace Three actors-Noomi is the heroine of the Swedish version of "The Girl with the Dragon Tattoo".The "Edge of Tomorrow" created by Warner Bros. has an investment cost of 130 million yuan. As for the cast lineup, there is no need to say anything.All three works have their own advantages and disadvantages, and they are competitive, but they are also full of uncertainty.For example, "Madagascar 3", the sequel movie, Family Fun, these are the main box office in the summer, but the first two series in the North American box office failed to exceed 200 million, the overseas box office performance has exploded in North America, so the first The explosiveness of the three in the local box office still needs a question mark.Another example is "Prometheus", as the prequel to "Alien", the classic is undoubtedly, the announcement of the trailer has already made countless fans climax. However, that was already more than 20 years ago. "Alien" and "Alien 2" are undoubtedly the peaks, but the third and fourth installments afterwards both encountered Waterloo.Therefore, a suitable schedule is very important for all three works."Prometheus" was the first to set the file. The 20th Century Fox's combat effectiveness in this summer file was weak. Only three works were released in total. Among them, "Prometheus" was the top priority, and the July issue "Ice Age 4" released in three weeks. Therefore, they set the schedule early, and then launched an overwhelming intensive publicity.The next file is "Madagascar 3". They must avoid the "Brave Tales" in the third week of June and "Ice Age 4" in the third week of July. The three cartoons will be the main battles in this summer file; At the same time, they must avoid the "Avengers" and "The Amazing Spider-Man", they must also avoid Johnny Depp, Will Smith and Tom Cruise, plus they must avoid cannibalism. ,thenDreamWorks lost its domineering and aggressiveness, it can almost be said to be a crack in the middle of survival. So they chose the second week of June. Although they collide head-on with "Prometheus", the audience positioning of the two is completely different. They have limited influence on each other and collide head-on. It is worth trying-at least, the three leading actors are all artistic actors who have not proven box office appeal.The last one to join the battle was "Edge of Tomorrow", but Warner Bros. was also in a bitter heart.This summer, Warner Bros. has released a total of six works, including "The Dark Knight Rise", "Rock Age", "Dark Shadow", "Edge of Tomorrow", "Magic Mike", "Political Melee", and two other low-cost horror movies. They are all scheduled for the end of August, so I won't show them for the time being.Among them, "The Rise of the Dark Knight" is the biggest crocodile in the entire summer file, and it is even considered to be a work that can compete with the "Avengers"; "Rock and Roll Age" starring Tom, and "Dark Shadow" starring Johnny. "Thanks to the protagonist's status in the industry, the two works are also the main force that cannot be beaten, and the release schedule was determined early.One in May, one in June, and one in July. As for August, at the end of the summer vacation, the market potential was exhausted, and most film companies chose to give up.In the second week of May, "Dark Shadow"; in the third week of May, "Super Battleship"; in the fourth week of May, "Men in Black 3". Opponents are stronger than the other-so is the strength on paper.The first week of June, "Snow White and the Hunter"; the second week of June, "Prometheus" and "Madagascar 3"; the third week of June, "The Rock Age" and "Daddy's Good Son"; six In the fourth week of June, "Brave" and "Vampire Hunter Lincoln"; in the fifth week of June, "Teddy Bear" and "Magic Mike".In the first week of July, "The Amazing Spider-Man"; in the second week of July, "Ice Age 4"; in the third week of July, "The Dark Knight Rises".Looking at the entire schedule, the best choice for Warner Bros. should be the third, fourth, and fifth week of June, or the second week of July.In the second week of July, the next week is about to collide with their annual drama. Warner Bros. doesn't want to lose both sides and give up first; in the fifth week of June, the strong cast of "Magic Mike", directors, producers and actors are all It was the subject of long-term cooperation, and then gave up; in the fourth week of June, because there were Warner Bros. own works before and after, they were forced to give up.In the end, Warner Bros. actually considered it this way. Either put the "Rock and Roll Age" in the first week of June, and then put the "Edge of Tomorrow" in the third week, but Tom Cruise strongly rejected such a proposal. "Dad's Good Son" is a comedy starring Adam Sandler, obviously better bully than "Snow White and the Hunter".Either the "Edge of Tomorrow" is scheduled for the first week of June.But... Universal Pictures filed a protest. After the two parties had a game and negotiation, Warner Bros. chose to withdraw the file-not because Universal Pictures was too tough, but because Warner Bros didn't want to mention the "borrowing" of Lan Li and Chris again. "Door", such an overnight cold meal, is not good for publicity; in addition, it is also considered to avoid the aftermath of "Men in Black 3".Thus, "DaDa", the super schedule for the second week of June was formed.In comparison, "Prometheus" and "Madagascar 3" are not works with strong impact and angularity; at the same time, the market audiences of the three works have a slight deviation-"Prometheus" and " "Edge of Tomorrow" are all sci-fi works, but the main audience of the former is fans of the "Alien" series, with a relatively older age positioning, while the latter is obviously younger.This is not the best choice, but it is an optimal choice in desperation.During the filing, Twentieth Century Fox and Paramount did not protest or negotiate, nor did they change the schedule. In other words, the three companies themselves accepted the opponent's choice after internal discussions; they also reached a consensus with each other. Compared with other opponents, the current opponents are all acceptable. Even if it is crowded, his chances of winning are still not small.After all the films were finalized, the second week of June became a super schedule. Three commercial blockbusters with a cost of more than 100 million yuan and medium investment were released at the same time. It is not yet known who will die.For Lan Li, the test is particularly strong.This is the first commercial work that he has singled out the leading role. After winning the Oscar, the title of "the youngest movie king in history" has brought endless pressure, especially after the noise and silence of the "hype door", once the work If it fails, the reporters are bound to become the best interpreters of "Gentlemen's revenge is not too late for ten years".Now, "Edge of Tomorrow" needs to face more tests. The box office loss of "Snow White and the Hunter" is in front, and it also spawned questions and discussions about the box office appeal of Gen Y actors; this week we need to face a head-on confrontation between two powerful competitors to compete for media resources and market share; next week And Tom Cruise and Adam **** are eager to try.There is a wolf in the front, a tiger in the back, and a black bear on the side.This is the dilemma that Lan Li faces.Unintentionally, Lanli became the target of everyone's siege. This is not a situation created by Warner Bros., and other film companies never expected it; but the fact is that the hot Lanli always stands on the cusp of the storm, and it is even more popular now Even the performances in the West End of London have created a wave of news frenzy. Those jealous and cold arrows who try to pour cold water are everywhere.With the pressure of undefeated works and the test of the Y-generation actor ~www.novelhall.com~ the burden of investing 130 million yuan, success or failure depends on this. If it fails, this will not affect the reputation of Lanly in the field of independent films. The young actor with outstanding acting skills still keeps filming appointments, but the pace of commercial films and the advancement of the power pyramid in the industry will inevitably need to be slowed down.But did it succeed?If it succeeds, it means stepping onto the altar. The problem is that there are many kinds of success. 200 million in North America is a success, and 500 million in North America is also a success. Like the "Avengers", 200 million at the premiere weekend is an incredible success. The 22-year-old Lan Li, where is his footsteps going, is undoubtedly the hottest topic in the super schedule.June 8th, which is Friday, all three films will premiere on Friday; but in order to avoid the publicity period of each other, the premiere ceremonies of the three films have been staggered."Prometheus" was the first to debut. They chose June 5th. On Tuesday, they held a grand and grand premiere at the Chinese Theater. Then, on Wednesday, June 6th, "Edge of Tomorrow" and "Madagascar 3" were held at the same time. Debut-The former occupied the venue of the Chinese Theater and had a grand premiere; the latter held its premiere at the former Kodak Theater, which was renamed the Dolby Theater next door.It is also located on Hollywood Boulevard and on the north side of the street. The two theaters are only less than 30 meters apart; today, they are clearly divided into two parts, and the center is separated by a dazzling backdrop. The side entrance is "Madagascar 3", and the west entrance is "Edge of Tomorrow".This may be the most absurd and hilarious premiere ceremony in Hollywood in ten years, but Warner Bros. and Paramount have also been serious and sparing no effort to promote it.At this time, people are fortunate and grieving. Why is "Prometheus" absent?
