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Comeback 1992 - Chapter 580

Published at 17th of February 2023 07:01:57 AM


Chapter 580: Systematic publicity

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  Chapter 580 Systematic Propaganda

   Normally, Yao Sen would definitely stare at the little secretary to appreciate it, and even measure it with his hands a few times; but at this time, Yao Sen didn't have this thought, and hurriedly took a group of people upstairs by elevator.

  The front desk in the lobby saw Yao Sen and the others rushing up, he was a little puzzled, but he didn't care.

   The front desk in the lobby does not belong to Chinese film and television, but belongs to the employees of Xinghai Real Estate.

  The front desk also knows that Huawen Film and Television, like its own company, belongs to the Xinghai Group.

   All properties in the entire Xinghai Pioneering Park belong to Xinghai Real Estate.

  Among the companies in the Xinghai family, Xinghai Real Estate is a kind of inconspicuous one. If you haven't come into contact with her, you don't know how scary Xinghai Real Estate is.

  In ancient times, no matter gentry, merchants or officials, they all bought land; because land was the most stable production resource in ancient times, it could produce output every year and earn income every year.

  This also caused the problem of land concentration that has never been solved, and made the history of Huaguo have been in a process of continuous reincarnation.

  Dynasty rises and falls, repeating itself, with no end in sight.

  After modern times, it is no longer possible to buy land, and land ownership belongs to the state.

   So what becomes of the most stable investment?

  Property!

   Just like what Xinghai Real Estate is doing.

  Yao Sen entered the elevator, and asked in confusion, "The boss came up from the underground garage?"

"seems like it!"

  Yao Sen didn't speak, no matter how Han Songlin came, he had already come anyway.

  Han Songlin stood in Yao Sen's office, looking at the things on the cabinet. This kind of cabinet is a combination of bookshelves and object cabinets. There are not many books.

   On the cabinet, Yao Sen has a lot of photo frames.

  Han Songlin and Yao Sen's group photo is also among them; there are also group photos with many celebrities, some of whom know each other, and some of whom don't.

  Wen Yue reminded in a low voice: "Boss, Mr. Yao is here."

  Han Songlin had a smile on his face, didn't move his feet, and stretched out his hand: "Old Yao, long time no see!"

  Yao Sen stretched out his hand from a distance, walked quickly a few steps and shook hands with Han Songlin: "Boss, we haven't seen each other for two or three years!"

  Han Songlin suddenly realized that the time flies so fast!

   "It's been so long!"

   motioned Yao Sen to sit down, and Han Songlin also sat down on the sofa.

  Yao Sen's little secretary came in with tea, put a cup in front of Han Songlin and Yao Sen, and looked at Wen Yue who was standing there with some embarrassment.

   There is a cup of tea in my tray!

   But it is always impossible to make people stand and drink tea.

  Wen Yue smiled slightly at the secretary, then shook her head to signal that she didn't need tea.

  Han Songlin paid a little attention to the little secretary, and then he didn't care; for Yao Sen, he didn't require him to reach a perfect level of morality.

  In the entertainment industry, no matter how high the moral level is, it cannot withstand the temptation. This is a pure vanity fair.

   "Yeah, it feels like it's over in the blink of an eye." Yao Sen thought of the beginning, when the Xinghai Group just took over the Chinese film and television, Yao Sen was very uneasy; he was worried that the Xinghai Group would directly kill him.

  In the past two years, Yao Sen has been conscientious in the development of Chinese film and television, and has resolutely followed Han Songlin's previous instructions.

  To develop the animation industry, Yao Sen devoted a lot of resources of the entire company to the animation business.

   Not to mention, several popular animations have been made; Chinese animation has also become the leader of the animation industry in China.

  Being number one naturally has an advantage, that is, it can get a lot of talents to vote for.

   Talents are coming in a steady stream, and the strength of Chinese animation in animation production is also constantly improving.

  Han Songlin adjusted a comfortable posture and signaled Wen Yue to give Yao Sen a document.

  This is a publicity plan.

  A product and brand promotion plan for the entire Galaxy system through TV dramas and movies.

  Compared with ordinary TV commercials, it may be better to promote inadvertently through TV dramas and movies.

  Anyway, there are Chinese film and television under its banner, so let's use them completely.

  Yao Sen took it, and smiled at Wen Yue; usually, if Yao Sen had more dealings with the group, it must be Wen Yue.

  For example, the Huawen Film and Television Association submitted some plans to the group, and most of the time, Wen Yue responded.

  Using Chinese film and television and Chinese animation to promote the group's products has already been done before.

  If you want to promote the product, then naturally modern dramas are the most suitable. In any scene, you can put the product there, and it will not feel awkward at all.

   It can’t always be said that products are also placed in costume dramas.

  In this plan, clothing and automobiles are mainly elaborated. Obviously, these two products are the focus of the group's future development.

  As for baijiu, anyway, when Chinese film and television are filming modern dramas, as long as there is a scene of drinking, there must be a round of wine on the table.

  In the family scene, two wine boxes were also placed as decorations.

  Huawei Film and Television not only advertises for its own sibling companies, but also actively develops advertising business for other products.

  Basically, the signed advertising contracts are calculated according to the popularity of the TV series.

  For a certain popular TV series, how much is a shot, how much is a close-up shot, and how much is an actor’s oral broadcast.

  Anyway, I tried my best to keep the advertisements quiet without affecting the quality of the TV series.

  The viewer has to watch an entire episode of commercials without realizing it.

   While looking at the proposal, Yao Sen wondered if there were any good TV dramas in the company this year that could be added with advertisements.

  Car advertisements, needless to say, good news!

  During filming, it was really difficult to find a car. Now that Furui is sponsoring it, it is naturally very good.

   As for women's clothing, the heroine will finally be able to wear good-looking clothes in the future.

  Hua Yun's costume Yao Sen has never seen it before, but I believe it should be good.

   Before Huayun, the expansion was mainly in the southwest region, but now it has expanded to the eastern region, especially the four major first-tier cities are markets that must be won.

   "Boss, we happen to be filming a modern drama, if you want to add the commercials of Huayun and Furui!"

  Han Songlin didn't object, and raised his hand to signal Wen Yue to give him a notebook. Seeing Han Songlin's gestures, Wen Yue has been with him for so long, it may be a bit exaggerated to say that he has a good heart.

   There is still a tacit understanding.

  Wen Yue hurriedly handed a script to Han Songlin.

   Staring at the script tightly, Wen Yue couldn't help but bit her lips lightly, and she couldn't help but become tense in her heart.

   "This script, you guys have perfected it, and then filmed it."

  Yao Sen quickly took it and read it. On the cover of the script, there were three large characters: "Promotion Note!"

  Han Songlin: "By the way, the script is often discussed with Secretary Wen. Secretary Wen is directly responsible for this project!"

  Yao Sen was stunned for a moment, a little confused about the situation, and subconsciously looked at Wen Yue.

  Before, the group never cared what kind of drama Huawei Films wanted to shoot.

  (end of this chapter)




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