Chapter 314
If audio player doesn't work, press Stop then Play button again
Beijing, CBD Central Business District, Maishi advertising company. Starting Oh, pro
The morning sun shines through the large format French windows and falls on Zhuang Jingwei's office, bright and warm.
The creative director of Maishi advertising company sat back in a soft chair, took a sip of the coffee just brewed by his assistant, and the whole person seemed to warm up.
But the mellow coffee did not help alleviate his depression, and his frown Never loosened.
Even the daily newspaper I used to read didn't want to pick it up.
TA! TA!
The door of the office was knocked gently. Zhuang Jingwei put down his coffee cup and said in a deep voice, "come in."
The door was pushed open, and the beautiful female assistant leaned in: "director, people from China automobile and Lu Chen's studio are here. The general manager asked you to go to the meeting."
Zhuang Jingwei nodded, "I see."
He picked up the coffee cup again.
The female assistant hesitated for a moment and still reminded: "director, the general manager asked you to go right away!"
Zhuang Jingwei stared and said, "I see. Now you only have the general manager in your eyes, not me, right?"
The fierce appearance of the 40-year-old man can still scare people, but the female assistant was not afraid at all. She stuck out her tongue and said with a smile: "listen to your words, and I want to listen to the general manager's words. I'll go with you. I heard that Lu Chen himself came..."
Speaking of Lu Chen, her eyes lit up: "I don't know if he is as handsome as on TV!"
There is no doubt that this is also a fan of blue life and death.
Zhuang Jingwei rubbed the center of his eyebrows, waved and said, "go, I'll go!"
Zhuang Jingwei's assistant is his niece and is still a senior intern. Following him is nothing more than to learn something.
The girl is usually spoiled by her family. She is not afraid of him. It's no use scolding her with a straight face.
So Zhuang Jingwei decided to send her away when her internship ended. She really couldn't afford to serve!
Hearing Lu Chen's name, Zhuang Jingwei was in a bad mood.
Who is Lu Chen? He only heard about it by chance before. Now he knows clearly what kind of musical talent and new generation singer he is. He has just starred in a TV play with hot ratings, which has confused his niece.
As the creative director of Maishi advertising company, Zhuang Jingwei has known and dealt with many star artists, but he has never seen Lu Chen like this It's too much!
The cause of the matter stems from the contract between Zhonghua automobile and Maishi advertising company. This domestic top 100 enterprise entrusted the advertising and marketing business of the new station wagon listed this year to Maishi advertising, and selected Lu Chen as the brand endorsement.
Star endorsement advertising is common. After understanding the needs of customers, Maishi advertising began to start relevant advertising planning. The primary focus is the advertising film of Zhonghua vision R100 station wagon.
When Zhuang Jingwei worked hard for this advertising film and initially had an idea, there was a news from Zhonghua automobile that Lu Chen personally edited and produced an advertising demonstration film of R100!
When he just heard the news, Zhuang Jingwei thought he had heard wrong. A singing star and a new artist, he actually wanted to design an advertising film for Zhonghua automobile?
Moreover, China automobile hopes that Maishi advertising will take Lu Chen's creativity seriously, and a tripartite discussion meeting was held for this group, which was placed in Maishi company.
Zhuang Jingwei felt that his professional ability had been seriously provoked. He couldn't bear it!
If Lu Chen had studied art design and advertising, it would be understandable, but according to Zhuang Jingwei, this new entertainment star studied computer in college.
Computers and advertising can't be said to have nothing to do, but they are really two different things!
Now people openly take the so-called advertising demonstration film to Maishi company. What's the difference between it and door-to-door kicking? If you are an expert, you can hold your nose and recognize it, but a layman
Most importantly, Zhuang Jingwei's hard work and creativity may be in vain. How can he not be depressed and angry?
What people who do advertising are most afraid of is that they encounter customers who don't understand, insist on their own opinions, and interfere with the creative ideas of the company's design. As a result, they finally come up with something different.
However, anger is anger. Zhuang Jingwei can't be capricious. Unless he gives up this job, he can't go against the order of the general manager.
But on the way to the conference room, he secretly made up his mind to make his own voice!
The meeting room of Maishi advertising company is almost full.
Zhuang Jingwei met the person in charge of Zhonghua automobile, his colleagues and Lu Chen.
Among all people, Lu Chen is undoubtedly the most conspicuous existence. He is tall, young and handsome, with a warm and friendly smile. Even with prejudice, Zhuang Jingwei has to admit that he is a very attractive star.
This kind of star has its own aura and can fascinate those fans.
For example, the girl sitting next to the general manager had bright eyes and shining stars. She almost rushed over to ask for signature and group photo!
"Director Zhuang is here..."
Seeing Zhuang Jingwei coming in, Cai Jin, general manager of Maishi advertising company, waved and said, "come here and sit down."
Cai Jin, 35, joined Maishi advertising company seven years ago. The elite returned from overseas studies moved all the way to the throne of general manager. At the same time, he also brought Maishi into the ranks of 10 4A advertising companies in Beijing.
In terms of management skills and ability, Zhuang Jingwei also admires her.
He sat down in his seat.
Cai Jin secretly gave Zhuang Jingwei a look.
Zhuang Jingwei understood what she meant.
In the operation of Maishi, Cai Jin has always adhered to an important concept prevailing in the service industry, that is, there are two elements to treat customers, the first is "customers are always right", and the second is "if customers are wrong, please refer to the first point".
This is in conflict with Zhuang Jingwei's professional philosophy, but facts have proved that Cai Jin is correct. Advertising is like dancing in shackles. We must find the most suitable balance point under the heavy shackles of policies, regulations and customer requirements, and then jump out of a beautiful dance.
There is no doubt about the importance of Zhonghua automobile to Maishi advertising company. Cai Jin is obviously worried that Zhuang Jingwei, who is a little stubborn, will conflict with customers' requirements in the creative idea of R100 advertising film.
All the participants arrived. Cai Jin asked people to close the door of the conference room and open the computer projection equipment.
She straightened her back and said with a smile: "today, we Maishi advertising company are very happy and honored to organize and hold this demonstration and discussion meeting of the advertising film of Zhonghua vision R100 station wagon. First of all, welcome manager Chen Hong of the Publicity Department of Zhonghua Automobile Group..."
The general manager of Maishi advertising company looks dignified and delicate, and speaks softly. It makes people feel like a spring breeze, but no one who knows her dares to underestimate her ability.
"Welcome Mr. Lu Chen, who is also the star spokesman of vision R100!"
Lu Chen stood up and bowed to the crowd.
He edited and produced the MV advertising film for the station wagon he spoke for, which was not what Zhuang Jingwei thought. This negotiation meeting was proposed by people from China automobile after seeing the demonstration film.
The reason why we want to place the negotiation in Maishi advertising company is that this part of the advertising business is entrusted to this 4A advertising company, and Zhonghua automobile also needs the professional advice of Maishi advertising.
When the polite welcome applause disappeared, Lu Chen continued: "at the request of Zhonghua automobile, I created a song for the first advertising film of vision R100. In addition, I also edited and produced a MV for this song by using the materials on the Internet..."
He said with a smile: "I'm a layman in advertising. This MV is very rough. It just represents my own personal ideas, so please give professional opinions and work together to complete this cooperation!"
"Thank you!"
This time, the applause in the conference room was sincere and warm, and even Zhuang Jingwei clapped several times.
Lu Chen's words gave him a better impression of the former. At least Lu Chen was very polite. Although his behavior was a little excessive, his attitude was modest and did not take himself for granted in the dominant position.
This is in line with his identity - brand spokesman, not planner!
After Lu Chen's speech, Cai Jin asked the assistant to turn off the lights in the conference room and play the demonstration film through projection.
The general manager of Maishi advertising was also very curious. He didn't know what works Lu Chen took out, which could enable China automobile to put aside the preliminary scheme put forward by himself and choose a layman's creative idea.
At the next moment, a color picture appeared silently on the projection screen.
The deep tone, vast and empty prairie impressively appeared in everyone's sight. I saw a straight road in the lens directly to the distant sky, which made people feel an unspeakable shock.
Those who like traveling or scenery recognize at a glance that this is the famous Qinghai Tibet heavenly road.
Then the camera slowly pulled up, and an off-road vehicle appeared in the picture, driving lonely into the distance. The music Prelude sounded gently, and Lu Chen's song.
Misty as if from the sky.
"Wandering, on the road,
Are you leaving, viavia.
Fragile, proud,
That was what I looked like.
Boiling, restless.
Where are you going, viavia.
Enigmatic, silent.
Are you really listening to the story?
……”
Light and shadow flow and screen switching. People sitting in the conference room unconsciously fall into the unique atmosphere created by MV in their singing.
The name of this song is called the ordinary road!
-------------
Note: the ordinary road: lyrics: Han Han, Pu Shu / composition: Pu Shu.
PS: first, send it. Please subscribe for support!! (to be continued)
Please report us if you find any errors so we can fix it asap!
Beijing, CBD Central Business District, Maishi advertising company. Starting Oh, pro
The morning sun shines through the large format French windows and falls on Zhuang Jingwei's office, bright and warm.
The creative director of Maishi advertising company sat back in a soft chair, took a sip of the coffee just brewed by his assistant, and the whole person seemed to warm up.
But the mellow coffee did not help alleviate his depression, and his frown Never loosened.
Even the daily newspaper I used to read didn't want to pick it up.
TA! TA!
The door of the office was knocked gently. Zhuang Jingwei put down his coffee cup and said in a deep voice, "come in."
The door was pushed open, and the beautiful female assistant leaned in: "director, people from China automobile and Lu Chen's studio are here. The general manager asked you to go to the meeting."
Zhuang Jingwei nodded, "I see."
He picked up the coffee cup again.
The female assistant hesitated for a moment and still reminded: "director, the general manager asked you to go right away!"
Zhuang Jingwei stared and said, "I see. Now you only have the general manager in your eyes, not me, right?"
The fierce appearance of the 40-year-old man can still scare people, but the female assistant was not afraid at all. She stuck out her tongue and said with a smile: "listen to your words, and I want to listen to the general manager's words. I'll go with you. I heard that Lu Chen himself came..."
Speaking of Lu Chen, her eyes lit up: "I don't know if he is as handsome as on TV!"
There is no doubt that this is also a fan of blue life and death.
Zhuang Jingwei rubbed the center of his eyebrows, waved and said, "go, I'll go!"
Zhuang Jingwei's assistant is his niece and is still a senior intern. Following him is nothing more than to learn something.
The girl is usually spoiled by her family. She is not afraid of him. It's no use scolding her with a straight face.
So Zhuang Jingwei decided to send her away when her internship ended. She really couldn't afford to serve!
Hearing Lu Chen's name, Zhuang Jingwei was in a bad mood.
Who is Lu Chen? He only heard about it by chance before. Now he knows clearly what kind of musical talent and new generation singer he is. He has just starred in a TV play with hot ratings, which has confused his niece.
As the creative director of Maishi advertising company, Zhuang Jingwei has known and dealt with many star artists, but he has never seen Lu Chen like this It's too much!
The cause of the matter stems from the contract between Zhonghua automobile and Maishi advertising company. This domestic top 100 enterprise entrusted the advertising and marketing business of the new station wagon listed this year to Maishi advertising, and selected Lu Chen as the brand endorsement.
Star endorsement advertising is common. After understanding the needs of customers, Maishi advertising began to start relevant advertising planning. The primary focus is the advertising film of Zhonghua vision R100 station wagon.
When Zhuang Jingwei worked hard for this advertising film and initially had an idea, there was a news from Zhonghua automobile that Lu Chen personally edited and produced an advertising demonstration film of R100!
When he just heard the news, Zhuang Jingwei thought he had heard wrong. A singing star and a new artist, he actually wanted to design an advertising film for Zhonghua automobile?
Moreover, China automobile hopes that Maishi advertising will take Lu Chen's creativity seriously, and a tripartite discussion meeting was held for this group, which was placed in Maishi company.
Zhuang Jingwei felt that his professional ability had been seriously provoked. He couldn't bear it!
If Lu Chen had studied art design and advertising, it would be understandable, but according to Zhuang Jingwei, this new entertainment star studied computer in college.
Computers and advertising can't be said to have nothing to do, but they are really two different things!
Now people openly take the so-called advertising demonstration film to Maishi company. What's the difference between it and door-to-door kicking? If you are an expert, you can hold your nose and recognize it, but a layman
Most importantly, Zhuang Jingwei's hard work and creativity may be in vain. How can he not be depressed and angry?
What people who do advertising are most afraid of is that they encounter customers who don't understand, insist on their own opinions, and interfere with the creative ideas of the company's design. As a result, they finally come up with something different.
However, anger is anger. Zhuang Jingwei can't be capricious. Unless he gives up this job, he can't go against the order of the general manager.
But on the way to the conference room, he secretly made up his mind to make his own voice!
The meeting room of Maishi advertising company is almost full.
Zhuang Jingwei met the person in charge of Zhonghua automobile, his colleagues and Lu Chen.
Among all people, Lu Chen is undoubtedly the most conspicuous existence. He is tall, young and handsome, with a warm and friendly smile. Even with prejudice, Zhuang Jingwei has to admit that he is a very attractive star.
This kind of star has its own aura and can fascinate those fans.
For example, the girl sitting next to the general manager had bright eyes and shining stars. She almost rushed over to ask for signature and group photo!
"Director Zhuang is here..."
Seeing Zhuang Jingwei coming in, Cai Jin, general manager of Maishi advertising company, waved and said, "come here and sit down."
Cai Jin, 35, joined Maishi advertising company seven years ago. The elite returned from overseas studies moved all the way to the throne of general manager. At the same time, he also brought Maishi into the ranks of 10 4A advertising companies in Beijing.
In terms of management skills and ability, Zhuang Jingwei also admires her.
He sat down in his seat.
Cai Jin secretly gave Zhuang Jingwei a look.
Zhuang Jingwei understood what she meant.
In the operation of Maishi, Cai Jin has always adhered to an important concept prevailing in the service industry, that is, there are two elements to treat customers, the first is "customers are always right", and the second is "if customers are wrong, please refer to the first point".
This is in conflict with Zhuang Jingwei's professional philosophy, but facts have proved that Cai Jin is correct. Advertising is like dancing in shackles. We must find the most suitable balance point under the heavy shackles of policies, regulations and customer requirements, and then jump out of a beautiful dance.
There is no doubt about the importance of Zhonghua automobile to Maishi advertising company. Cai Jin is obviously worried that Zhuang Jingwei, who is a little stubborn, will conflict with customers' requirements in the creative idea of R100 advertising film.
All the participants arrived. Cai Jin asked people to close the door of the conference room and open the computer projection equipment.
She straightened her back and said with a smile: "today, we Maishi advertising company are very happy and honored to organize and hold this demonstration and discussion meeting of the advertising film of Zhonghua vision R100 station wagon. First of all, welcome manager Chen Hong of the Publicity Department of Zhonghua Automobile Group..."
The general manager of Maishi advertising company looks dignified and delicate, and speaks softly. It makes people feel like a spring breeze, but no one who knows her dares to underestimate her ability.
"Welcome Mr. Lu Chen, who is also the star spokesman of vision R100!"
Lu Chen stood up and bowed to the crowd.
He edited and produced the MV advertising film for the station wagon he spoke for, which was not what Zhuang Jingwei thought. This negotiation meeting was proposed by people from China automobile after seeing the demonstration film.
The reason why we want to place the negotiation in Maishi advertising company is that this part of the advertising business is entrusted to this 4A advertising company, and Zhonghua automobile also needs the professional advice of Maishi advertising.
When the polite welcome applause disappeared, Lu Chen continued: "at the request of Zhonghua automobile, I created a song for the first advertising film of vision R100. In addition, I also edited and produced a MV for this song by using the materials on the Internet..."
He said with a smile: "I'm a layman in advertising. This MV is very rough. It just represents my own personal ideas, so please give professional opinions and work together to complete this cooperation!"
"Thank you!"
This time, the applause in the conference room was sincere and warm, and even Zhuang Jingwei clapped several times.
Lu Chen's words gave him a better impression of the former. At least Lu Chen was very polite. Although his behavior was a little excessive, his attitude was modest and did not take himself for granted in the dominant position.
This is in line with his identity - brand spokesman, not planner!
After Lu Chen's speech, Cai Jin asked the assistant to turn off the lights in the conference room and play the demonstration film through projection.
The general manager of Maishi advertising was also very curious. He didn't know what works Lu Chen took out, which could enable China automobile to put aside the preliminary scheme put forward by himself and choose a layman's creative idea.
At the next moment, a color picture appeared silently on the projection screen.
The deep tone, vast and empty prairie impressively appeared in everyone's sight. I saw a straight road in the lens directly to the distant sky, which made people feel an unspeakable shock.
Those who like traveling or scenery recognize at a glance that this is the famous Qinghai Tibet heavenly road.
Then the camera slowly pulled up, and an off-road vehicle appeared in the picture, driving lonely into the distance. The music Prelude sounded gently, and Lu Chen's song.
Misty as if from the sky.
"Wandering, on the road,
Are you leaving, viavia.
Fragile, proud,
That was what I looked like.
Boiling, restless.
Where are you going, viavia.
Enigmatic, silent.
Are you really listening to the story?
……”
Light and shadow flow and screen switching. People sitting in the conference room unconsciously fall into the unique atmosphere created by MV in their singing.
The name of this song is called the ordinary road!
-------------
Note: the ordinary road: lyrics: Han Han, Pu Shu / composition: Pu Shu.
PS: first, send it. Please subscribe for support!! (to be continued)
Beijing, CBD Central Business District, Maishi advertising company. Starting Oh, proThe morning sun shines through the large format French windows and falls on Zhuang Jingwei's office, bright and warm.The creative director of Maishi advertising company sat back in a soft chair, took a sip of the coffee just brewed by his assistant, and the whole person seemed to warm up.But the mellow coffee did not help alleviate his depression, and his frown Never loosened.Even the daily newspaper I used to read didn't want to pick it up.TA! TA!The door of the office was knocked gently. Zhuang Jingwei put down his coffee cup and said in a deep voice, "come in."The door was pushed open, and the beautiful female assistant leaned in: "director, people from China automobile and Lu Chen's studio are here. The general manager asked you to go to the meeting."Zhuang Jingwei nodded, "I see."He picked up the coffee cup again.The female assistant hesitated for a moment and still reminded: "director, the general manager asked you to go right away!"Zhuang Jingwei stared and said, "I see. Now you only have the general manager in your eyes, not me, right?"The fierce appearance of the 40-year-old man can still scare people, but the female assistant was not afraid at all. She stuck out her tongue and said with a smile: "listen to your words, and I want to listen to the general manager's words. I'll go with you. I heard that Lu Chen himself came..."Speaking of Lu Chen, her eyes lit up: "I don't know if he is as handsome as on TV!"There is no doubt that this is also a fan of blue life and death.Zhuang Jingwei rubbed the center of his eyebrows, waved and said, "go, I'll go!"Zhuang Jingwei's assistant is his niece and is still a senior intern. Following him is nothing more than to learn something.The girl is usually spoiled by her family. She is not afraid of him. It's no use scolding her with a straight face.So Zhuang Jingwei decided to send her away when her internship ended. She really couldn't afford to serve!Hearing Lu Chen's name, Zhuang Jingwei was in a bad mood.Who is Lu Chen? He only heard about it by chance before. Now he knows clearly what kind of musical talent and new generation singer he is. He has just starred in a TV play with hot ratings, which has confused his niece.As the creative director of Maishi advertising company, Zhuang Jingwei has known and dealt with many star artists, but he has never seen Lu Chen like this It's too much!The cause of the matter stems from the contract between Zhonghua automobile and Maishi advertising company. This domestic top 100 enterprise entrusted the advertising and marketing business of the new station wagon listed this year to Maishi advertising, and selected Lu Chen as the brand endorsement.Star endorsement advertising is common. After understanding the needs of customers, Maishi advertising began to start relevant advertising planning. The primary focus is the advertising film of Zhonghua vision R100 station wagon.When Zhuang Jingwei worked hard for this advertising film and initially had an idea, there was a news from Zhonghua automobile that Lu Chen personally edited and produced an advertising demonstration film of R100!When he just heard the news, Zhuang Jingwei thought he had heard wrong. A singing star and a new artist, he actually wanted to design an advertising film for Zhonghua automobile?Moreover, China automobile hopes that Maishi advertising will take Lu Chen's creativity seriously, and a tripartite discussion meeting was held for this group, which was placed in Maishi company.Zhuang Jingwei felt that his professional ability had been seriously provoked. He couldn't bear it!If Lu Chen had studied art design and advertising, it would be understandable, but according to Zhuang Jingwei, this new entertainment star studied computer in college.Computers and advertising can't be said to have nothing to do, but they are really two different things!Now people openly take the so-called advertising demonstration film to Maishi company. What's the difference between it and door-to-door kicking? If you are an expert, you can hold your nose and recognize it, but a laymanMost importantly, Zhuang Jingwei's hard work and creativity may be in vain. How can he not be depressed and angry?What people who do advertising are most afraid of is that they encounter customers who don't understand, insist on their own opinions, and interfere with the creative ideas of the company's design. As a result, they finally come up with something different.However, anger is anger. Zhuang Jingwei can't be capricious. Unless he gives up this job, he can't go against the order of the general manager.But on the way to the conference room, he secretly made up his mind to make his own voice!The meeting room of Maishi advertising company is almost full.Zhuang Jingwei met the person in charge of Zhonghua automobile, his colleagues and Lu Chen.Among all people, Lu Chen is undoubtedly the most conspicuous existence. He is tall, young and handsome, with a warm and friendly smile. Even with prejudice, Zhuang Jingwei has to admit that he is a very attractive star.This kind of star has its own aura and can fascinate those fans.For example, the girl sitting next to the general manager had bright eyes and shining stars. She almost rushed over to ask for signature and group photo!"Director Zhuang is here..."Seeing Zhuang Jingwei coming in, Cai Jin, general manager of Maishi advertising company, waved and said, "come here and sit down."Cai Jin, 35, joined Maishi advertising company seven years ago. The elite returned from overseas studies moved all the way to the throne of general manager. At the same time, he also brought Maishi into the ranks of 10 4A advertising companies in Beijing.In terms of management skills and ability, Zhuang Jingwei also admires her.He sat down in his seat.Cai Jin secretly gave Zhuang Jingwei a look.Zhuang Jingwei understood what she meant.In the operation of Maishi, Cai Jin has always adhered to an important concept prevailing in the service industry, that is, there are two elements to treat customers, the first is "customers are always right", and the second is "if customers are wrong, please refer to the first point".This is in conflict with Zhuang Jingwei's professional philosophy, but facts have proved that Cai Jin is correct. Advertising is like dancing in shackles. We must find the most suitable balance point under the heavy shackles of policies, regulations and customer requirements, and then jump out of a beautiful dance.There is no doubt about the importance of Zhonghua automobile to Maishi advertising company. Cai Jin is obviously worried that Zhuang Jingwei, who is a little stubborn, will conflict with customers' requirements in the creative idea of R100 advertising film.All the participants arrived. Cai Jin asked people to close the door of the conference room and open the computer projection equipment.She straightened her back and said with a smile: "today, we Maishi advertising company are very happy and honored to organize and hold this demonstration and discussion meeting of the advertising film of Zhonghua vision R100 station wagon. First of all, welcome manager Chen Hong of the Publicity Department of Zhonghua Automobile Group..."The general manager of Maishi advertising company looks dignified and delicate, and speaks softly. It makes people feel like a spring breeze, but no one who knows her dares to underestimate her ability."Welcome Mr. Lu Chen, who is also the star spokesman of vision R100!"Lu Chen stood up and bowed to the crowd.He edited and produced the MV advertising film for the station wagon he spoke for, which was not what Zhuang Jingwei thought. This negotiation meeting was proposed by people from China automobile after seeing the demonstration film.The reason why we want to place the negotiation in Maishi advertising company is that this part of the advertising business is entrusted to this 4A advertising company, and Zhonghua automobile also needs the professional advice of Maishi advertising.When the polite welcome applause disappeared, Lu Chen continued: "at the request of Zhonghua automobile, I created a song for the first advertising film of vision R100. In addition, I also edited and produced a MV for this song by using the materials on the Internet..."He said with a smile: "I'm a layman in advertising. This MV is very rough. It just represents my own personal ideas, so please give professional opinions and work together to complete this cooperation!""Thank you!"This time, the applause in the conference room was sincere and warm, and even Zhuang Jingwei clapped several times.Lu Chen's words gave him a better impression of the former. At least Lu Chen was very polite. Although his behavior was a little excessive, his attitude was modest and did not take himself for granted in the dominant position.This is in line with his identity - brand spokesman, not planner!After Lu Chen's speech, Cai Jin asked the assistant to turn off the lights in the conference room and play the demonstration film through projection.The general manager of Maishi advertising was also very curious. He didn't know what works Lu Chen took out, which could enable China automobile to put aside the preliminary scheme put forward by himself and choose a layman's creative idea.At the next moment, a color picture appeared silently on the projection screen.The deep tone, vast and empty prairie impressively appeared in everyone's sight. I saw a straight road in the lens directly to the distant sky, which made people feel an unspeakable shock.Those who like traveling or scenery recognize at a glance that this is the famous Qinghai Tibet heavenly road.Then the camera slowly pulled up, and an off-road vehicle appeared in the picture, driving lonely into the distance. The music Prelude sounded gently, and Lu Chen's song.Misty as if from the sky."Wandering, on the road,Are you leaving, viavia.Fragile, proud,That was what I looked like.Boiling, restless.Where are you going, viavia.Enigmatic, silent.Are you really listening to the story?Light and shadow flow and screen switching. People sitting in the conference room unconsciously fall into the unique atmosphere created by MV in their singing.The name of this song is called the ordinary road!-------------Note: the ordinary road: lyrics: Han Han, Pu Shu / composition: Pu Shu.PS: first, send it. Please subscribe for support!! to be continued
