Jian Ai was asked to rest on the sofa in the rest area. The staff helped her settle the bill.
As soon as she sat down, the manager of the flagship store personally served a cup of coffee and walked forward. “Hello, please have coffee.”
The other party used honorifics. It was obvious that he treated Jian Ai just like other customers. Jian Ai smiled and took it calmly, thanking him.
Seeing this, the manager naturally sat down beside Jian Ai and chatted with Jian Ai with a friendly smile. “I’m the general manager of Baiyun’s Hongfan Kata flagship store. Is this your first time shopping at our shop?”
As an employee of a luxury brand, be it an ordinary staff or a manager, they had to have an excellent memory of the customers. They would not forget regular customers’ surnames. Even if they only came once or twice a year, they would have some impression of the other party.
If a customer of Jian Ai’s age came once, he would have a deeper memory.
Jian Ai nodded gently. “Yes, this is my first time here.”
When the manager heard this, he smiled in understanding. Then, he took out a pure black card from his shirt pocket and handed it to Jian Ai. “This is a small token of appreciation from our flagship store. I hope you can come to our place often in the future.”
Jian Ai took it and looked down. It was a rather heavy black card. It felt like metal and not plastic.
The card was matte black. There were no additional words on it, only a gold-embossed logo of the Hongfan Kata Group.
At this moment, the manager explained, “This card is a special membership card of our brand, unlike ordinary membership cards. Customers with ordinary membership cards need to spend a certain amount of money every year to upgrade or maintain their ranks, but customers with this special membership card don’t need to. Before we add new products every season, the flagship store will share the purchase date with these special members in advance. In other words, the special members can buy the new products in advance before we release the new products worldwide. It would also be easier to snatch some of the limited edition styles.”
Jian Ai couldn’t help but look at the manager in surprise. This special membership card sounded quite practical.
Usually, luxury brands did not have membership cards. Very few luxury brands with membership cards were only symbols of status and had no practical use. For example, some top luxury brand’s diamond membership cards did not have any authority. At most, they would enjoy better service and would not give customers a discount like traditional membership cards.
Therefore, Jian Ai felt that the card in her hand was quite practical.
“This is my first time here, but you’re giving me a special membership card?” Jian Ai looked at the manager and asked.
The manager smiled and nodded calmly. “In this industry, the most important thing is to have good eyesight. The customer’s every move and behavior can reveal which level this person’s consumption level is at. I’m not doing class discrimination. The company introduced this special membership card to stabilize customers with purchasing power. We sincerely hope to introduce a service that they can enjoy as well.”
“Moreover, I’ve been observing you just now. I realized that you’re a decisive and discerning person when it comes to buying things. If every customer knows what they want as well as you, we’ll be much more relaxed. Therefore, I hope you can accept this small sincerity.”
Jian Ai was asked to rest on the sofa in the rest area. The staff helped her settle the bill.
As soon as she sat down, the manager of the flagship store personally served a cup of coffee and walked forward. “Hello, please have coffee.”
The other party used honorifics. It was obvious that he treated Jian Ai just like other customers. Jian Ai smiled and took it calmly, thanking him.
Seeing this, the manager naturally sat down beside Jian Ai and chatted with Jian Ai with a friendly smile. “I’m the general manager of Baiyun’s Hongfan Kata flagship store. Is this your first time shopping at our shop?”
As an employee of a luxury brand, be it an ordinary staff or a manager, they had to have an excellent memory of the customers. They would not forget regular customers’ surnames. Even if they only came once or twice a year, they would have some impression of the other party.
If a customer of Jian Ai’s age came once, he would have a deeper memory.
Jian Ai nodded gently. “Yes, this is my first time here.”
When the manager heard this, he smiled in understanding. Then, he took out a pure black card from his shirt pocket and handed it to Jian Ai. “This is a small token of appreciation from our flagship store. I hope you can come to our place often in the future.”
Jian Ai took it and looked down. It was a rather heavy black card. It felt like metal and not plastic.
The card was matte black. There were no additional words on it, only a gold-embossed logo of the Hongfan Kata Group.
At this moment, the manager explained, “This card is a special membership card of our brand, unlike ordinary membership cards. Customers with ordinary membership cards need to spend a certain amount of money every year to upgrade or maintain their ranks, but customers with this special membership card don’t need to. Before we add new products every season, the flagship store will share the purchase date with these special members in advance. In other words, the special members can buy the new products in advance before we release the new products worldwide. It would also be easier to snatch some of the limited edition styles.”
Jian Ai couldn’t help but look at the manager in surprise. This special membership card sounded quite practical.
Usually, luxury brands did not have membership cards. Very few luxury brands with membership cards were only symbols of status and had no practical use. For example, some top luxury brand’s diamond membership cards did not have any authority. At most, they would enjoy better service and would not give customers a discount like traditional membership cards.
Therefore, Jian Ai felt that the card in her hand was quite practical.
“This is my first time here, but you’re giving me a special membership card?” Jian Ai looked at the manager and asked.
The manager smiled and nodded calmly. “In this industry, the most important thing is to have good eyesight. The customer’s every move and behavior can reveal which level this person’s consumption level is at. I’m not doing class discrimination. The company introduced this special membership card to stabilize customers with purchasing power. We sincerely hope to introduce a service that they can enjoy as well.”
“Moreover, I’ve been observing you just now. I realized that you’re a decisive and discerning person when it comes to buying things. If every customer knows what they want as well as you, we’ll be much more relaxed. Therefore, I hope you can accept this small sincerity.”
