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Published at 16th of February 2021 09:05:29 PM


Chapter 106

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Edited by: LordImmortal

Chapter 106: Public Revelations (1)

Although the advertisements of Ye Sui and Pei Ning were broadcasted, the new series of products they endorsed had not yet been put on sale.

Netizens commented on the official Weibo account of Gaoshe Garden, asking when they would be able to buy the flower gift box in the advertisement.

The official blog only said that they would be able to buy it soon. Then afterward, a clip of the shoot and posters of brand ambassadors were released on Weibo one after another.

After the Chinese New year, the two new flower gift boxes finally got an update.

The official blog posted on Weibo that at the end of the New Year holiday, red rose and champagne rose, endorsed by the brand’s new faces, would be put on sale at the same time.

“Ah, we’ve been waiting for such a long time. I can finally buy Ye Sui’s champagne roses! Do you know how many times I have watched Ye Sui’s advertisements every day?”

“Both are roses, and the two female stars are so famous. Ah! This is to make them compete on sales volume. This brand is too good at making trouble, isn’t it?

“Anyone can tell how crazy Pei Ning’s fans are by checking the sales of her major endorsements in recent years. I’ll just say one thing here: there’s no female star in the entertainment industry who can bring more sales than her.

This meant that a bigshot like Pei Ning was going to clash head-on with Ye Sui, who had just risen to fame, on the same stage under the same brand’s endorsements. Even the flowers were the same, differing only in types.

Sales volumes could prove the ability of a star to sell more goods.

Pei Ning’s national rating was obviously much higher than Ye Sui’s. She had many masterpieces, a strong fan base, and one of the best celebrity branding.

Not to mention, the number of clicks on Ye Sui’s advertisement was now several times that of Pei Ning’s, and fans must get their face back in terms of sales.

When Gaoshe Garden publicized the news on the Internet, Pei Ning’s fans had already made adequate preparations. At that time, they were already sincerely convinced that Ye Sui would lose.

Ye Sui, on the other hand, had stirred up countless fishy online debates over the past year, causing her popularity to climb steadily. Her Weibo profile had taken the number one spot for female celebrities several times.

Although Ye Sui’s fans had increased rapidly, her influence in sales had never been verified. There were basically no endorsements, except for the Dior perfume, which was out of stock.

However, Ye Sui’s advertisements were incredibly well-discussed. Therefore, it was anyone’s guess what the actual sales would be.

Would the number one seller in the Gaoshe Garden be the red rose by Pei Ning or the champagne rose by Yeho?

The Gaoshe Garden chain stores in major shopping malls had begun to broadcast the advertisements of the two people regularly, gradually starting to create momentum.

A few days before the release, the advertising space in the subway was also covered by the Gaoshe Garden. Despite being in a hurry, the passers-by would stop for a while before the exquisite billboard.

Holding a gorgeous red rose and an eye-catching red skirt, Pei Ning took the lead in color. Such a bright-red color symbolized passionate and raging love.

Ye Sui held an elegant champagne rose in her hand, with a cool temperament. The look of half-joy and half-sorrow, her confusion over her crush, and uncertainty about her emotions were expressed most vividly.

In the lower right corner of her giant advertisement was a flower gift box, blooming champagne roses but containing quiet love, with two words underneath, secret love.

Visually, passers-by would see Pei Ning’s advertisement at first sight, but as long as their eyes stayed on Ye Sui for a second, they would never be able to avert their gazes.

Whether it was Ye Sui’s expression or the atmosphere she created, it was too attractive.

Compared with the passionate, raging love, Ye Sui’s advertisement had tender feelings, like a trickle that lasted for a long time. The regret of never possessing her crush resonated more with everyone than ardent love.

The elegance of champagne roses had become synonymous with forbearance under the interpretation of Ye Sui.

It took a long time to love someone, but only a day to lose them. Remembering, giving up, parting, letting go… For customers, it was a more romantic confession.

 

Chapter 106: Public Revelations (2)

Because they didn’t want to lose, they began to have the courage to take that step.

The secret love gift box endorsed by Ye Sui sold out within a day of being on the market.

Feedback began to appear on Weibo and other major forums. Boys gave champagne roses to the girls they liked, and more and more people successfully confessed their love.

The girls bought champagne roses to recall their crushes when they were a student.

Although Pei Ning’s fans had substantial influence in terms of sales, every passer-by who saw the advertisement had the first thought of buying the champagne rose represented by Ye Sui to express a love that would last a long time.

The Gaoshe Garden increased its production of secret love gift boxes to restock their stores. During this period, Ye Sui’s advertisement even started the trend of giving champagne roses.

Champagne roses became the top-selling flowers in different brands of flower shops, whether in shopping malls in big cities or on the streets of small towns.

The commercial value of Ye Sui continued to soar. More and more ads were coming in her direction, and her fees also began to rise.

Since Huarui had carefully mapped out a route for Ye Sui, she would take the high-end path. Her public opinion wouldn’t take a hit just because of her high fee.

What was more, this money was insignificant to their boss’s wife.

In the magazine’s recent list of advertising estimates, Ye Sui was already one of the most commercially valuable female stars in the entertainment industry this year.

The entertainment industry was changing rapidly. Every year, new people would emerge one after another, and Ye Sui was a dark horse that took off this year.

However, some people were like fleeting meteors, while others could stay in the limelight for a long time. The follow-up development depended on strength and fortune.

Although Ye Sui was doing well this year, it was still impossible to estimate what would happen in the future.

Mr. Chen, Chen Shi, had been thinking about a matter recently. Chen Shu’s 30-year-old ill-fated destiny was over, and according to fortune-tellers, his future development trend would only get better and better.

He wanted to hold a press conference to tell everyone about Chen Shu’s existence and let them know how excellent his youngest son was.

It was no longer as before, where people only knew that the Chen Family had an excellent Chen Xiu. Little did they know that Chen Shu was actually even better than Chen Xiu.

Chen Shi was also doing this for another reason.

He had always had some estrangement with Chen Shu, and his attitude towards him was neither cold nor indifferent. The root of this was Chen Shu’s mother.

Besides, the fortune-teller said that Chen Shu had an ill-fated life and he should not announce his existence until he passed the catastrophe. For all sorts of reasons, he could not get close to the youngest son.

It was not until Chen Shu grew up that Chen Shi slowly changed his mind. Chen Shu’s mother had abandoned Chen Shu, and his father was also indifferent toward him. The Chen Family really owed Chen Shu too much.

Now, Chen Shu could already stand on his own feet and had a private jet. In that case, it seemed reasonable to hand the Chen Family over to Chen Shu since he was a businessman.

Chen Shi did not mention his idea to anyone, and without anyone’s knowledge, he suddenly held a press conference.

The reporters sat below, their cameras all aimed at Chen Shi. The clicks sounded continuously, and the questions were thrown out one after another.

“Why did you hold this press conference? Is there going to be a big move within the Chen Group?”

“Is it true that Chen Xiu will be Chen’s heir?”

“…”

Questions from reporters came one after another, and it took a while for the atmosphere to calm down. Chen Shi said, “Today, I want to announce something.”

Chen Shi’s voice resounded in the silent room. “Everyone thinks I have two sons. In fact, I have never mentioned it to the public. I still have my youngest son.

“My youngest son was born to my second wife.”

The media was shocked. What? Did the head of the Chen Group have another son? From what they understood, Chen Shi had two sons, but they both died in an accident.

For this reason, it had been rumored that Chen Xiu would be the heir of the Chen Group. But now, it seemed that it was going to be changed!

 

Chapter 106: Digging Up The Truth (1)

Questions from the reporters kept popping up, and Chen Shi’s voice continued to ring.

“For some reason, I have not announced his existence for so many years. But he never let me down.

“I won’t release his name for the time being. I’ll let you know when the time is right.”

When Chen Shi finished, the reporters immediately bombarded him with questions. They were all eager to know what Chen Shi was really thinking.

“Will the future heir of the Chen Group be Chen Xiu or your youngest son?”

“What has your youngest been doing all these years? Is he more capable than Chen Xiu?”

“Is there a particular reason that you haven’t announced your son’s existence to the public? Does it have something to do with your emotional experience, or something else?”

Every question became more incisive than previous, but Chen Shi had long been ready. His expression was calm, and he said a few words in the face of many questions from the reporters.

“My son is excellent beyond everyone’s imagination.”

Chen Shi’s said the next sentence, with a deep meaning, “As for who Chen’s heir will be, you will know in the future.”

The press conference was over, but the rumors did not stop. There were more and more online discussions as the outside world was already talking about whether the Chen Group’s heir would still be Chen Xiu.

At this critical juncture, Chen Shi had suddenly announced that he had a youngest son who had been hidden for many years. After that, he vaguely revealed that he would tell who the heir was later.

To make an announcement on this kind of occasion really made people ponder. It meant Chen Shi’s mind had changed, and he very likely had the intention to let his youngest son be the heir.

After all, in Chen Shi’s words, his youngest son was young and promising. It was the most appropriate thing for his younger son to inherit the Chen Group.

Chen Xiu had no idea about the conference. His cell phone suddenly vibrated; it was Chang Ying. Chen Xiu picked up his cell phone.

Chang Ying’s voice was trembling a little. “Go online and check the news. Your grandfather actually mentioned Chen Shu at the press conference.”

Chen Xiu immediately went to the Internet to search. When he saw Chen Shi’s words, he was shocked, followed by deep fear.

Why did his grandfather announce the existence of Chen Shu for no reason? He thought about it over and over again. There was only one reason. That was, his grandfather had already started to consider him as Chen’s heir.

Before, no one competed with him. Now, it was evident that Chen Shu was also being considered as an heir, so much that his grandfather was more inclined toward Chen Shu.

Why?

But Chen Xiu had to admit that ever since he knew Chen Shu was rich, his anxiety became more and more intense and reached its peak today.

Chen Xiu had entered the entertainment industry as a hobby, but he never doubted that he was Chen’s heir.

He was not only the most qualified star in the entertainment industry but also the only heir to Chen. How magnificent and proud he was.

But today, because of Chen Shi’s press conference, all his grand expectations had been mercilessly broken!

No, he must make Chen Shi change his mind before he announced the successor.

Chen Xiu immediately drove to the Chen Mansion. He looked at Chen Shi and said, “Grandpa, why did you suddenly mention Third Uncle at the press conference today?”

Chen Shi retorted, “Can’t I mention your third uncle?”

Chen Xiu was alarmed, but he barely maintained his composure. “I just think that Third Uncle has been living in such a low profile that he may not be willing to be exposed to the public eye.”

Chen Shi understood Chen Xiu’s thoughts. “Your third uncle is my son. Of course, I want everyone to know about it. Otherwise, I’ll feel sorry toward your uncle.”

Chen Xiu wanted to speak again, but Chen Shi did not let him, “You don’t need to ask about anything else. I have my own rules.”

Chen Xiu was angry and anxious. His grandfather was obviously biased, so where on earth did he put him? If, in the end, he was not the heir to the Chen family, wouldn’t he be a joke to the outside world?

At this end, Chen Xiu left angrily. On the other side, Chen Shu and Ye Sui also saw the press conference, turning silent.

Chen Shu and Ye Sui looked at each other, and both saw helplessness in each other’s eyes.

They all knew what Old Master Chen meant. Chen Shi felt that he owed Chen Shu and wanted to compensate him with the Chen Group. But he didn’t understand what Chen Shu wanted at all.

Chen Shu had far more assets than the entire Chen group put together.

More importantly, Chen Shu had everything he wanted. As for the Chen Group, he had no interest in it.

 

Chapter 106: Digging Up The Truth (2)

Chen Shu had been longing for family affection, but in the past so many years, he never tasted the warmth of human feelings. The neglect of his relatives had long made him indifferent when he was young.

The misunderstanding had been created back then, and the distinct line would forever exist. No matter how much money he offered, there was no way to heal the wound in his heart.

Chen Shu looked at Ye Sui and said, “I want to make it clear to my father that I don’t want him to reveal my identity.”

Ye Sui was fully aware of Chen Shu’s meaning. “Good.” No matter what Chen Shu did, she would always support him.

Shortly after Chen Xiu left, a car arrived at the Chen Mansion, and Chen Shu and Ye Sui got out of the car. The two of them went straight in and came to Chen Shi.

Chen Shi had guessed that they would come, and he smiled. “Why did you come?”

Chen Shu looked at Chen Shi. “Why are you talking about me to the public?”

Chen Shi felt guilty toward Chen Shu. “I don’t want you to live in the shadows forever. They should all know that my youngest son is the best in the world.”

Ye Sui glanced at Chen Shu and said, “Chen Shu doesn’t want to expose his life to the public. Otherwise, we’ll be afflicted.”

Chen Shi thought for a while, but he still stuck to his own idea. “The pros of announcing your identity far outweigh the cons. People will become aware of your identity first, and when the Chen Family is handed over to you in the future, everyone will understand.”

Chen Shi’s words clearly revealed his thoughts: He really intended to let Chen Shu be the heir to the Chen Family.

After a few seconds of silence, he whispered, “What’s the point? Why are you doing this?”

Chen Shi froze. “When I was a child, my mother abandoned me, and you gave me the cold shoulder because of that,” Chen Shen added.

“The Chen Family has never sheltered me. In such a big family, I had no one to rely on.”

Chen Shu’s tone was very light, like a leisurely wind that would disperse in the next second.

These words portrayed Chen Shu’s rough life for so many years. Although he mentioned it lightly, everyone knew how difficult it must have been.

Ye Sui’s heart suddenly tightened. She recalled that when she attended the Chen Family’s party before, a man had brought up a sad story directly in front of Chen Shu, saying that Chen Shu was bad luck and that he had killed all his brothers.

Even Chen Shu’s parents didn’t care about him, not to mention those distant relatives.

Ye Sui held Chen Shu’s hand and wanted to comfort him. His hand was so cold that even though she grasped it tightly, it still felt cold to the touch.

Chen Shu glanced at Ye Sui. He held back Ye Sui’s hand and shook his head to signal that he was all right.

Chen Shi was stumped for words. Guilt, remorse, distress, and all kinds of emotions floated to his heart. He opened his mouth and said, “I’m sorry to you.”

Chen Shu closed his eyes. A few seconds later, he opened them again, looking calm and unperturbed.” So please respect my thoughts this time.

“I just want to live my own life. Leave the things of the Chen family to others.”

After saying these words, Chen Shu left with Ye Sui. Chen Shi already knew Chen Shu’s thoughts, but he still hoped that he could be the heir to the Chen Family.

He was willing to wait for Chen Shu to change his mind.

After Chen Shi held the press conference, discussions were raging on the Internet about who the Chen family’s youngest son was. Posts with all kinds of titles appeared in various forums at an extremely fast speed.

There were a lot of rumors.

But Huarui’s public relations’ action was so rapid that all posts discussing the identity of Chen’s youngest son disappeared overnight.

New posts would be deleted as soon as they appeared.

Nevertheless, paparazzi had begun to investigate Chen Shu’s identity. The youngest son of the Chen family, his identity had been a mystery for so many years. Furthermore, he was young and promising.

All kinds of labels arose because of people’s intense curiosity.

His identity seemed to be a mystery. Despite being mysterious, it profoundly attracted everyone to explore the truth behind it.

They were waiting for the day when the answer to the mystery was revealed.





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